Brides-To-Be Can Now 'Try On' Wedding Day and Celebrity Hairstyles on
Brides.com/Hair
NEW YORK, March 12 /PRNewswire/ -- Conde Nast's premier destination bridal
website Brides.com now gives brides-to-be the ability to upload their photo
and virtually "try on" five different wedding day hairstyles via the
Brides.com Wedding Day Hair Studio. In addition, women can also experiment
with the hairstyles of various celebrities including Jennifer Aniston, Jessica
Simpson, Jessica Alba, Hillary Duff and Beyonce Knowles.
(Logo: http://www.newscom.com/cgi-bin/prnh/20060925/NYM014LOGO )
Brides.com's Wedding Day Hair Studio can be found at Brides.com/hair and
coincides with the release of the April-May issue of Modern Bride, which has a
companion hairstyle story featuring the five wedding day styles brides-to-be
can have fun trying on-online.
Susan Rerat, Vice President of Brides.com, said, "We're excited about this
partnership with BeautyRiot.com to bring the Wedding Day Hair Studio to the
Brides.com users. It's a great starting place for brides-to-be who are
beginning to make beauty decisions for their wedding day."
Brides.com visitors can apply the chic, sexy low knot or the sleek side
pony that rule the runways this spring to a photo of themselves, which can be
easily uploaded. Other style choices include a classic up-do and one with
flower accents, a free and loose hairstyle and the popular "half-up, half-
down" look.
Brides.com is a premiere bridal destination site, with over 1.2 million
unique users every month and 60% year over year growth in traffic.
Brides.com's dedicated editorial team creates original content, develops
interactive tools, cultivates an engaged community and provides an array of
beautiful imagery and videos to empower the bride throughout her wedding
planning process. Brides.com commands a superior market position by
aggregating content from the three national magazines -- Brides, Modern Bride,
Elegant Bride -- and 16 local bridal magazines.
Based in San Francisco, CA, BeautyRiot.com is the leading celebrity
hairstyles and beauty site on the Web. Featured stars include Ashlee Simpson,
Hilary Duff, Nicole Richie, Eva Longoria, Lindsay Lohan, Jessica Simpson,
Jessica Alba, Jennifer Aniston, Jennifer Lopez and many more. The web site
provides advice and instruction on how to apply makeup, style hair, and solve
beauty problems. Visitors can register for free to use members-only services
like Instant Makeover, BeautyRiot's virtual makeover tool for trying on
celebrity looks. BeautyRiot is consistently in the top ten beauty sites as
measured by Alexa.com, a leading Web site rankings provider (an Amazon.com
company). The site serves approximately 5.5 million pages to over 550,000
unique visitors each month.
SOURCE Brides.com
Bethridge Goode, +1-212-630-4902, bethridge_goode@condenast.com, for
Brides.com
