SEATTLE, WA, Mar 17 (MARKET WIRE) --
Kicking off the fourth year of its Foster Kids Program, Sleep Country USA's
(www.sleepcountry.com) first ever Pajama Drive set the stage for another
successful year of generous donations taking in 7,039 pairs of pajamas.
Donations came in from individuals who held personal drives to get support
from friends, families with children who held birthday parties asking for
donations in lieu of gifts, and local companies that seized the opportunity to
contribute.
"We are thrilled to be able to share this success with our foster children
and
their foster families," said David Swendseid of Trillium Family Services.
"Foster children can enter foster care with just the clothing on their
backs, and given that our foster families usually provide care for more than
one child, having resources to purchase new clothing is a challenge. New
items, even those as simple as pajamas, provide an incredible relief to the
parents and invite a sense of belonging for the child."
Sleep Country USA, the Northwest's largest seller of premium mattresses,
holds six annual drives to help foster families obtain important material
items, such as pajamas, shoes, clothing, coats, school supplies, and gifts
during the holidays. The company's success hinges on support from its
community, which during the last three years has been responsible for donating
more than 117,000 items.
"Being able to pick out a new clothing item or pair of shoes is undeniably
one of the positive experiences these children have while living in foster
care," said Fran Barnett at CHAP FWD Foster Care at Compass Health. "They are
away from their family, and unsure about their future; just knowing that people
they don't even know care about them is helpful. And, thanks to companies like
Sleep Country USA, they get to keep this memory fresh, especially at night
when they sleep in their cozy new pajamas."
"The enormous success of our Pajama Drive during its very first year
exceeded
our expectations," said Terry Horsley, Vice President of Brand Strategy, Sleep
Country USA. "The generosity of our communities continues to amaze us as
individuals of all ages and companies of every size taking action to provide for
local foster children, invigorating our belief that anyone can help a foster
child."
Sleep Country USA is currently accepting donations of new shoes at any of
its more than 70 stores throughout Washington and Oregon. Donations will be
accepted through April 13th. To find the store nearest you, call 888-88SLEEP
or visit www.sleepcountry.com.
About Sleep Country USA
Sleep Country USA is the No. 1 mattress seller in the Northwestern United
States, with
more than 70 mattress retail stores throughout Washington and Oregon. The
company
was founded in 1991 and features top-quality brand-name mattresses and premium
adjustable
beds, futons, and wood and metal accent beds. The company is active in its
communities, hosting ongoing events that benefit the area's more than 26,000
foster children. For more information about Sleep Country USA or Sleep Country
Foster Kids, please visit www.sleepcountry.com.
Media Contact:
REVOLUTION PR for Sleep Country USA
Jennifer Karkar Ritchie
(206) 932-2454
Email Contact
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