bTrendie Membership Quadruples; Private Sale Site Accelerates Sales Activity
for Holiday Shopping Season
Site to Feature More than 45 Unique Sales Events and 15 Pop-up Sales Through
the end of December
NEW YORK, Oct. 27 /PRNewswire/ -- bTrendie(TM) www.bTrendie.com, the
invitation-only shopping community that features "flash sale" shopping events
lasting 48 - 72 hours for moms and moms-to-be announced today that its
membership has quadrupled since its official market launch in September.
Unlike other flash sale sites, bTrendie focuses specifically on the unique
needs of moms, young families, and moms to-be offering popular brand name
products at up to 70% off MSRP. Since its official market launch in September,
the site has held more than 40 sales events featuring some of the most coveted
names in women and children's fashion, accessories, bedding and bath, toys and
baby gear for moms and children ages 0-6 years.
bTrendie also announced today that it is gearing up for the busy holiday
shopping season with more than 45 sales events and 15 pop-up sales of limited
items planned through the end of December. Popular brands including Tea,
Morgan & Milo, Quinny, Maxi Cosi, Chaiken and Liz Lange Maternity Wear, Phil
and Teds, Small Paul, and Melissa and Doug will all be offered up to 70% off
suggested retail prices. Looking forward, bTrendie is planning on more than
250 brands being offered within the next 6 months.
"It's amazing to pause and reflect on the momentum we have achieved in such a
short period of time," said bTrendie Co-Founder Emily Rayson. "The initial
success of bTrendie proves the power of the flash sale model; especially
within the mom and baby market. We offer 2 things every new mom needs: savings
of time and money. We're sure this will translate into a very busy holiday
shopping season for bTrendie."
In addition to featuring some of the most popular brands in the mom and baby
market, bTrendie features a "Mompreneur" program. This first-of-its-kind
program within the flash sale market offers an immediate distribution outlet
for up and coming entrepreneurs with their own mom or baby product. These
mompreneurs often work with disadvantaged communities to create fabulous
products. For consumers, this provides an opportunity to purchase exclusive
one-of-a-kind items for moms, babies and young children while helping others
either in their community or abroad create a meaningful contribution to
society.
About bTrendie
bTrendie is a members-only shopping community for moms and moms-to-be that
offers limited-time deals on new and hard-to-find designer, brand name, and
mom-designed products. bTrendie members experience the thrill of bargain
shopping in a sophisticated community of vendors and buyers through daily
Sales Events that add excitement, competition and savings to the shopping
experience. bTrendie is headquartered in New York and was founded by Mitchell
Wolfe, formerly of Kaboose.com, and Emily Rayson. For additional information,
please see the website: www.bTrendie.com.
SOURCE bTrendie
Kendra Boccelli of Boccelli & Co. for bTrendie, +1-978-499-0844, or Cell,
+1-617-645-3205, kboccelli@mac.com
