Adult Toy Manufacturer & Breast Cancer Foundation Make 'Not So Strange'
Bedfellows
California Exotic Novelties & Living Beyond Breast Cancer Join Forces
CHINO, Calif., May 7 /PRNewswire/ -- Philanthropy can come from unusual
sources. Case in point ... California Exotic Novelties, the world's largest
adult toy and novelty manufacturer. The female-owned company has joined forces
with Living Beyond Breast Cancer, a non-profit organization who's mission is
"To empower all women affected by breast cancer to live as long as possible
with the best quality of life."
"The subject of Breast Cancer is one that is always relevant," explained
Susan Colvin, California Exotic Novelties President and Founder.
"Nearly everyone knows of someone that has been affected by breast cancer.
Living Beyond Breast Cancer does a wonderful job in helping women deal with
this terrible disease."
California Exotic Novelties, in association with Living Beyond Breast
Cancer, has created a Personal Massager and will donate a portion of the
proceeds from its sale to the organization. While the revenues raised for the
organization are a significant part of the collaboration, Colvin sees the
relationship as much more. "We view this as much more than a fund raising
opportunity. The massager will also work as a vehicle to raise awareness about
Breast Cancer and Living Beyond Breast Cancer, an organization dedicated to
improving the quality of life, for those affected by the disease."
"We encourage all women to find ways to recapture joy and pleasure in
their lives, regardless of a history of breast cancer," explained Living
Beyond Breast Cancer Executive Director, Jean Sachs. "That is one reason we're
delighted that California Exotic Novelties is helping to raise awareness of
breast cancer through sales of the Papillon Massager. Another is that the
money raised will help support our spectrum of educational programs, including
our website, Helpline, books and pamphlets, conferences and meetings."
While remaining consistent with LBBC's signature colors, the massager,
"The Papillon," is purple with yellow text. In fact, the product name, itself,
is French for butterfly -- which is the organization's logo.
The Papillon Massager is available now at adult toy and novelty retail
locations throughout the United States.
For additional information on Living Beyond Breast Cancer visit
http://lbbc.org/
For additional information on the California Exotic Novelties/ Living
Beyond Breast Cancer collaboration and/or interview and photo requests, please
contact Scott Stein via e-mail @ scott@calexotics.com.
SOURCE California Exotic Novelties
Scott Stein of California Exotic Novelties, +1-310-927-4767,
scott@calexotics.com
