KIRKLAND, WA, Nov 10 (MARKET WIRE) --
Market Leader (NASDAQ: LEDR) (http://www.MarketLeader.com), an innovator
in online marketing and technology solutions for real estate
professionals, announced today a new nationwide alliance designed
specifically for top real estate agents focused on growing their business
during the important 2010 home buying season.
The new product, JustListed Alliance (http://www.JustListedAlliance.com),
will allow a select group of knowledgeable and experienced agents to
establish themselves as the authority on home buying in their
neighborhood.
"A combination of affordable housing, low mortgage rates, and a new round
of home buyer tax credits will create great opportunities for both
opportunistic home buyers and savvy real estate agents," Market Leader CEO
Ian Morris said. "We have created the JustListed Alliance to help
experienced, growth-oriented real estate agents prosper during the 2010
home buying season."
With the JustListed Alliance, Market Leader is providing a limited number
of agents an opportunity to generate a guaranteed number of new home buyer
prospects in the area in which they work as well as the tools they need to
convert those prospects into new clients. Additionally, members of the
Alliance will receive their own exclusive JustListed Web site and locally
branded domain that helps secure their position as the home buying
authority in their neighborhood.
Market Leader also announced that it will support this product launch with
a multi-million dollar television and Internet advertising campaign to
attract home buyers across North America to the company's JustListed.com
Web site, and in turn, its real estate agent customers. Consumers visiting
JustListed.com will be directed to their local JustListed affiliate to see
all homes for sale in that area, be alerted when new homes hit the market,
and engage with their local real estate expert when they want more
information.
Underscoring its confidence in JustListed.com and its new advertising
campaign, Market Leader is guaranteeing that every member of the
JustListed Alliance will receive a minimum 15 new buyer prospects each
month. Equally important, every participating agent will receive proven
follow-up tools to convert these prospects into new clients.
Additionally, JustListed Alliance members will benefit from being
positioned as the local expert on home buying in their neighborhood.
JustListed Alliance is the latest offering from Market Leader, a company
with a 10-year history of successfully delivering products to help real
estate professionals grow their businesses.
Market Leader is currently taking advance reservations for this limited
offering and experienced agents interested in learning more about the
JustListed Alliance should call 1-888-810-7080.
For more information on the JustListed Alliance, please visit
http://www.JustListedAlliance.com.
About Market Leader
Market Leader (NASDAQ: LEDR) provides real estate professionals with
innovative marketing and technology solutions that enable them to grow and
manage their business. Founded in 1999, Market Leader provides real estate
agents, agent teams, and brokerage companies with subscription software
and advertising products that enable them to generate a steady stream of
prospects, as well as the tools and training they need to convert these
prospects into clients.
With a long history of innovation, Market Leader pioneered online lead
generation for real estate professionals a decade ago and today is the
leading marketing partner to the industry. The company also provides
consumers with free access to the information and tools they need
throughout the home buying and selling process through its national
consumer real estate sites. These Web sites enable Market Leader to
provide its customers with access to millions of future home buyers and
sellers while providing these consumers with free access to the
information they seek throughout the home buying and selling process.
For more information, visit www.MarketLeader.com.
LEDR: CORPORATE
Press Contact:
Hugh Siler
Siler & Company for Market Leader, Inc.
949.646.6966
Email Contact
Investor Contact:
Mark Lamb
Director of Investor Relations
Market Leader, Inc.
425.952.5801
Email Contact
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