• Most Popular
  • Most Shared

China's Growing Appetite for Luxury Brands in Fashion, Cars and Jewelry

Wed Mar 26, 2008 12:56pm EDT
  POINT ROBERTS, WA and DELTA, BC, Mar 26 (MARKET WIRE)
-- 
 China-AsiaStocks.com, an investor and industry portal China-Asia sector
within Investorideas.com, reports on China's growing appetite for luxury goods
from fashion,
to cars, to jewelry and how both China's domestic and established well-known
foreignbrands are meeting the increasing demands. With a rising number of
millionaires and a growing middle class, China is poised to become the second
biggest consumer of luxury goods by 2015.

    Coach Inc. (News, Market), BMW Group (News, Market), Audi AG, the luxury
carmaker owned by
Volkswagen (News, Market), the Swatch Group Ltd. (News, Market) and OmniaLuo,
Inc.
(OTCBB: OLOU) (http://ir.omnialuoinc.com) are just a few of the brands that
are succeeding based on understanding China's consumer needs. Hyundai (News,
Market) is
refurbishing its brand image to a new luxury car to increase market share and
appeal to the consumer's desire for high-end brands.

    The fashion industry in China is changing rapidly, as Chinese consumers want
to
make purchases that reflect their newfound success and social status.

    China's International Clothing and Accessories Fair "CHIC 2008," held in
Beijing March 28 - 31, 2008 is attracting some of the best in the fashion
industry. OmniaLuo, Inc. (OTCBB: OLOU) (http://ir.omnialuoinc.com), a
domestic China-based company that designs, markets and distributes the luxury
women's apparel  brand "OMNIALUO,"  will be exhibiting at CHIC 2008 as part of
it growth and expansion strategy.

    As award-winning domestic brand designer, Cindy Luo, OmniaLuo Chairwoman and
CEO,
feels she has her finger on the pulse of the new breed of luxury consumers in
China, commenting, "We see many luxury brands including Dior (News, Market)
and Louis Vuitton entering the Chinese marketplace to expand market share,
selling to Chinese consumers. Also, several foreign fashion brands have
moved their production to China -- so China is becoming an integral part of the
high-end fashion industry in all aspects. Our company understands the
consumer, knows the competition and feels we can compete with well-known foreign
luxury brands."

    Coach Inc. (News, Market), internationally desired for its luxury handbags
and
accessories, has ambitious plans for its line in China but understands the
need to know the consumer.  According to Coach Inc., "First and foremost, we
need to understand who our customer there is. Early learnings suggest that
we have strong equity in styling, function, quality, and authenticity among the
Chinese consumers."

    Luxury car manufacturers are also gaining traction in China's new economy.
According to a study by BMW Group, "Only 3.7 percent of the Chinese population,
i.e. around 50 million people, earned enough money to buy a car in 2002. By
2010 this figure should increase to 13 percent."

    Swatch Group Ltd. (News, Market) just reported net income for 2007 exceeded
CHF1
billion for the first time as part of a continuing global market for luxury
goods,particularly in China, with Europe and the United States also performing
well. In
December 2007, The Swatch Group Ltd. announced it increased its participation
in Xinyu Hengdeli Holdings Ltd. from 7.25% to 8.09%. Xinyu Hengdeli Holdings
Ltd. is the largest watch retail chain in China and is listed on the Hong
Kong stock exchange.

    As China builds dominance as both a manufacturer and a consumer of luxury
goods,
companies that know both sides of the market have a higher chance to succeed
and grow market share. In terms of growth opportunities for luxury brands, it
has only just begun.

    To read full report: click here:
http://www.investorideas.com/Articles/032608a.asp

    About China-Asia Showcase Company, OmniaLuo, Inc. (OTCBB: OLOU):

    OmniaLuo, Inc. (http://ir.omnialuoinc.com), based in China's fashion capital
of
Shenzhen, is in the business of designing, developing, marketing and
distributing
fine women's apparel under the brand name OMNIALUO. OMNIALUO's apparel embodies
elegance, femininity and sophistication for China's rapidly growing class of
urban and affluent female professionals. With its rapid and strategic expansion
plan,
OMNIALUO plans to increase its retail presence across 32 of 34 provinces in
China from its current 187 stores to 264 stores by year-end 2008. Under the
leadership of Cindy Luo, the Company's founder and award-winning chief
designer, OMNIALUO is positioned to become the Chinese brand equivalent of
Donna Karan or Liz Claiborne.

    Investors can also visit the Company Showcase on Investorideas.com at:

    http://www.investorideas.com/CO/olou/

    The Company's Media Presentation can be viewed at:
http://www.investorideas.com/CO/OLOU/ss/default.asp

    About InvestorIdeas.com, China-Asiastocks.com:

    InvestorIdeas.com is a leading global investor and industry research
resource
portal specialized in sector investing covering over thirty industry sectors and
global markets including China, India, Middle East and Australia.

    InvestorIdeas.com Disclaimer: www.InvestorIdeas.com/About/Disclaimer.asp.
Our sites do not make recommendations, but
offer information portals. Nothing on our sites should be construed as an offer
or
solicitation to buy or sell products or securities. All Information relating
to featured companies is sourced from public documents and/ or the company and
is
notthe opinion of our web sites. Disclosure: OmniaLuo, Inc. compensates the site
$4000USD per month as a showcase company.

    

For More Information Contact:
Dawn Van Zant
800-665-0411
Email: Email Contact

Copyright 2008, Market Wire, All rights reserved.

-0-



More from Reuters

Joint Terminal Attack Controller SSgt Clinton J. Herbison, a U.S. Airman from the 817 Expeditionary Air Support Operations Squadron (EASOS) takes a break during a night mission near Honaker Miracle camp at the Pesh valley of Kunar Province August 12, 2009. Credit: REUTERS/Carlos Barria

Pictures of the Year

A look at the best photos of 2009.  Slideshow 

    The Dalai Lama jokes with a nasal spray after being asked his opinion on the swine flu during a press conference after his first lecture in Lausanne, Switzerland, August 4, 2009. REUTERS/ Valentin Flauraud

    What a wacky year it's been...

    Um, what's up the Dalai Lama's nose? "Oddly Enough" editor Bob Basler rounds up the goofiest photos of the year.  Full Article 

    A caution sign is seen next to a stock board at the Australian Securities Exchange (ASX) in Sydney September 5, 2008. REUTERS/Daniel Munoz
    Political Risk in 2010:

    Don't say we didn't warn you

    With the financial crisis (mostly) in the past, U.S. investors are eying a fresh start to the coming year. Here's a look at what speedbumps lie ahead.  Full Article