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Swapalease.com Sweet 16

Mon Mar 17, 2008 12:42pm EDT
CINCINNATI, March 17 /PRNewswire/ -- March Madness is upon us and with the
squeak of hi-tops on the hardwood in the background, Swapalease.com is
introducing the Sweet 16... "What would the most successful online consumer
automotive lease transfer web site have to do with the Sweet 16?"  Good
question.  After all, Swapalease.com has nothing to do with college basketball
other than the fact they are headquartered in Cincinnati, Ohio, a collegiate
hoops epicenter.
    The Swapalease.com Sweet 16 refers to the most commonly searched vehicles
on the company's web site.  The following search results were calculated using
2008 year-to-date data through the end of this leap year's extra day.
    1. BMW  3 Series
    2. BMW  5 Series
    3. Toyota  Camry
    4. Mercedes-Benz  E Class
    5. BMW  X5 Series
    6. Porsche  911
    7. BMW  7 Series
    8. BMW  6 Series
    9. Mercedes-Benz  S Class
    10. Land Rover  Range Rover Sport
    11. Chevrolet  Corvette
    12. BMW  Z4 Series
    13. Cadillac  Escalade
    14. Mercedes-Benz  C Class
    15. Mercedes-Benz  CLK Class
    16. Audi  A4


    Obviously German offerings fared well with Swapalease.com users, as
evidenced by BMW holding 5 of the top 10 spots and 6 spots on the list
overall.  It is interesting to note that the Americans had twice the showing
of their Japanese counterparts, but in fairness the two popular Yankees made
appearances significantly later.  Also noteworthy, SUVs earned three spots in
the Swapalease.com Sweet 16 as fuel prices continue to rise.
    Management added that 7 of the makes and models included in the
Swapalease.com Sweet 16 offer convertible variants and that they are starting
to see an upward trend in convertible searches with warmer weather right
around the corner.
    Swapalease.com is the world's largest automotive lease marketplace and the
pioneer of facilitating lease transfers online as evidenced by the company's
patented processes.  Conceptualized in 1997 it has evolved into a leading
automotive consumer online destination servicing all aspects of the automotive
leasing lifecycle including education, research, pricing, acquisition and
lease transfer.
    Swapalease.com has been featured in stories by CNN, MSNBC, Time and The
Wall Street Journal as well as cited by leading search engine provider,
Google.com as an online marketing case study.
    The company is headquartered in Cincinnati, Ohio, and is privately held.
For more information please call 866-SWAPNOW (866-792-7669).
SOURCE  Swapalease.com

Swapalease.com, +1-866-SWAPNOW (866-792-7669)



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