A Global & China Hybrid Electric Vehicle Industry Report, 2007-2008: Covering the Market Climate and Technology Development
DUBLIN, Ireland--(Business Wire)--
Research and Markets
(http://www.researchandmarkets.com/research/f075a7/global_china_hyb)
has announced the addition of the "Global & China Hybrid Electric
Vehicle Industry Report, 2007-2008" report to their offering.
Hybrid electric vehicles (HEVs), fuel saving and environment
friendly, have stolen the markets as international oil price soared
up. It was reported that sales of Toyota Prius series HEVs is out of
stock in international market. Grasping the opportunity, Toyota
announced that it is developing a new generation of Lithium Iron
Phosphate battery for HEVs with PANASONIC, which will be officially
put into mass production in 2009, to strengthen its leading position
in HEV market. In June 2008, Toyota disclosed that it will invest in
Australia to make HEVs, which will be Toyota's third HEV production
base abroad after the U.S.A. and China. Toyota will invest in its
Melbourne's factory to produce CAMRY HEVs, and it plans to eventually
achieve the target of an annual production of 10,000 Vehicles.
Toyota's sales of HEVs were 312,500 units in 2006, increasing by
33% over 2005, and 429,000 units in 2007. The U.S. market is still the
largest HEV market, where only Toyota sold 277,750 HEVs in 2007.
Toyota's Prius is still the No. 1 in HEV market with its sales
reaching nearly 200,000 units in 2007. According to Toyota's original
plan, its sales target of HEVs reach one million in several years
after 2010, which will surely be achieved ahead of schedule, due to
skyrocketing international oil prices. All major auto producers in the
world have released their plans to produce HEVs successively.
HEVs are sold well in the world markets. However, it seems that
Chinese consumers show no interest in them. Taking Toyota's Prius with
the largest sales as an example, its production and sales in China
were only 168 units and 80 units separately in the first quarter of
2008, and about 300 units in 2007 according to the statistics of China
Association of Automotive Manufacturers. Compared with Prius sales of
nearly 200,000 vehicles in the world market, HEVs have seemingly not
acclimatized themselves to China. Actually, we believe that price is
the most important factor to restrict HEV sales in China. At present,
Prius is sold in China at a price of about CNY280,000, but it is only
US$215.000 (less than CNY150,000) in the U.S. Additionally, Prius
buyers in the U.S. can enjoy various kinds of allowances valued at
over US$2,000. In May 2008, HEV prices in the U.S. rose successively
in tandem with jumps in oil prices and price of Prius, Camry and Lexus
increased by US$400, US$100 and US$300 respectively in May.
Furthermore, maintenance cost of HEVs is high. The cost of power train
of HEVs is over 30% of the total and the follow-up maintenance cost is
not low. Although the government advocates the use of HEVs and Toyota
promotes the advantage of HEVs, it is also an issue to persuade people
to purchase HEVs.
Although the Chinese consumers have showed little interest in
purchasing HEVs, China auto manufacturers have also launched their own
plans to produce HEVs successively. China HEV market is in the
development stage, but if China allows oil prices to be decided by
market, and adopts the policy to offer subsidy to HEV producers, which
will push down selling prices of HEVs, then China HEV producers will
have a harvest.
Key Topics Covered:
- External Environment of HEV industry
- Overview of Global and China HEV Industry
- HEV Technology Development
- Global HEV Manufacturers
- Chinese HEV Manufacturers
- Comparison of HEV and Other Environment-friendly & Energy-saving
Vehicles
- HEV Development Prospects and Obstacles
- Conclusions and Proposals
- Selected Charts
Companies Mentioned:
- Toyota
- Honda
- Ford
- GM
- Daimler-Chrysler
- Hyundai
- Mazda
- FAW-WW
- Dongfeng Motor Corporation (DFM)
- Saic Group
- Changan Group
- BYD
- CHERY
- Shanghai Maple
- FOTON
For more information visit
http://www.researchandmarkets.com/research/f075a7/global_china_hyb
Research and Markets
Laura Wood
Senior Manager
press@researchandmarkets.com
Fax from USA: 646-607-1907
Fax from rest of the world: +353-1-481-1716
Copyright Business Wire 2008
