Cybertary(R), Inc., Remains Loyal to U.S. and Canada by Taking a Stand Against Sending Virtual Assistant Work Overseas
2008 Report on Virtual Assisting Industry Reveals Increasing
Trends of Offshoring to India and China
ROSEVILLE, Calif.--(Business Wire)--
Cybertary(R), Inc., a network of professional Virtual Assistants
(VAs) supporting independent and small-business owners, announces
today their commitment to only utilize workers within the U.S. and
Canada and not outsource offshore. Their position was inspired by
information released in a 2008 study by Brenner Information Group
titled, Special Report: A Comprehensive Study of the Virtual Services
Industry. The report outlines trends that point to virtual assistant
jobs being outsourced increasingly to India and China. According to
the report, "In the U.S. and except for virtual assistant
administrative services, virtual service revenue is tending down. In
China and India, however, the revenue trend is definitely upward.
These emerging countries are garnering most of the virtual jobs
today."
For Cybertary clients, the position to hire only workers within
the U.S. and Canada is a positive, proactive and vitally important one
for the security of clients. According to Patricia Beckman, founder
and President of Cybertary, "All of the laws, insurance policies, and
identity theft protection that are commonplace in the U.S. are all but
absent in overseas countries. In the U.S. and Canada, laws are
customer-focused and enforceable. There is no 'world court' to address
mishandled, misused, or stolen information that ends up in the wrong
hands. Cybertary clients will have the confidence and reassurance of
knowing that by keeping our workers local we are able to thereby
protect their best interests as well."
As to what could potentially lure a customer to outsource to India
or China the Brenner report states that, "In the 'old days' a service
provider could offer buyers their choice of two of three alternatives
- price, schedule, and quality. Today, buyers want all three. They're
demanding shorter turnarounds, lower prices, and higher quality. This
puts severe pressure on profit margins. If the seller cannot meet
these demands, the clients are quick to look for another service
provider. Many are looking offshore."
"Remember, cheaper is not better," responds Tracy Phipps, Owner of
Cybertary's South Charlotte, North Carolina office. "Cybertary
provides a complete offering of administrative support with
specialists in each area. This allows business owners the benefit of
one-stop shopping for administrative support with the knowledge that
they get guaranteed high quality local workers. In turn, this saves
them time from hunting for support and money due to the gained
efficiency of quality."
Keeping virtual assistant jobs within the U.S. and Canada is also
serving to benefit the population of "working Moms." According to the
U.S. Census Bureau, the estimated population of "stay-at-home" moms
totaled 5.4 million from findings released in November 2004. "More and
more women are turning to jobs that allow for work/life balance or
even opening their own companies to fill that desire," explains
Beckman.
"Cybertary was founded on the principle of being a way to support
those who want the benefit of work and life balance. The same
principle should be applied to both the mom who wants a flexible work
schedule while earning a worthy wage, and the overwhelmed business
owner who wants to alleviate some of their administrative burden. Both
parties should have the confidence that their best interests will be
protected," adds Tina Angell, Co-Owner of Cybertary's Sacramento
Regional Franchise.
According to Jim Fitzgerald, Cybertary's Director of Franchise
Development, Cybertary is an exceptional choice for franchise
consideration as well as outsourced administrative support within the
U.S. and Canada. "When working with Cybertary, our clients have the
confidence that they are working within the infrastructure of a
franchise system, complete with operating standards and legal
agreements. Cybertary's policies and systems offer a win/win for all
parties involved."
About Cybertary, Inc.
Cybertary, Inc. was founded in Roseville, CA in 2005 by Patricia
Beckman to meet the growing demand for reliable and professional
administrative outsourcing. Cybertary is the only Virtual Assisting
franchise system in the United States. Cybertary is now available as a
nationwide franchise opportunity with regional networks of VAs. For
more information on the franchise opportunity, contact Holly Follows,
Franchise Sales Manager, at (888) CYB-TARY (292-8279), email to
Franchise@Cybertary.com or visit www.CybertaryFranchise.com. The
public client-facing website that describes Cybertary services and
promotes franchisees is www.Cybertary.com.
Atherton Public Relations
Heather Atherton, 916-435-9909
heather@athertonpr.com
http://www.athertonpr.com
Copyright Business Wire 2008
