DUBLIN, Ireland--(Business Wire)--
Research and Markets
(http://www.researchandmarkets.com/research/2e2596/snapshots_south_ko)
has announced the addition of the "Snapshots South Korea Mobile Phone
Services 2008" report to their offering.
Snapdata's Snapshots South Korea Mobile Phone Services 2008
provides 2007 year-end market size data, with 2008 estimates, 5 years
of historical data and five-year forecasts. The Snapshots report gives
an instant overview of the South Korean mobile phone services market
and covers 3G and 2G. Market volume is based on number of subscribers
in circulation. The data is supplied in both graphical and tabular
format for ease of interpretation and analysis. The Snapshots South
Korea Mobile Phone Services 2008 forms part of Snapdata's
Telecommunications industry coverage.
Executive Summary
The Executive Summary within a Snapshots report outlines the main
findings of the report (market size, market shares and market
forecasts)
Market size
Market size is the measure of the total value or volume of a
particular product sold in a particular length of time. In our case it
is the total amount of the market covered by a title in the last whole
year, for example, in UK Beer 2005, all the beer consumed in the UK in
2004. The aim of the report is to tell how much of the product was
consumed in the country discussed by value and by volume.
Market Segmentation
Market Segmentation is a segmentation of the market by key product
categories, ideally by value and volume. For example: the yoghurt
market can be segmented into: drinking yoghurt, flavoured yoghurt and
natural yoghurt.
Market Share
Market Share is the share of each competitor in the market place
and can be expressed in value or volume terms.
Market Share by Volume - each competitor's share of the total
Market Volume
Market Share by Value - each competitor's share of the total
Market Value
Distribution
This measure of the market relates to the different distribution
channels to market for each product. The distribution can include the
following channels
Consumer Goods example:
-- Supermarket
-- Hypermarket
-- Discount Store
-- Corner shop
-- Internet
-- Etc
Socio-Economic data
The key socio-economic indicators in each report will be:
-- Size of population
-- GDP - Gross Domestic Product
-- Inflation rate
-- Exchange rate
Forecasts
All market forecasts are based on statistical forecasting
techniques based on historic performance (linear extrapolation of the
market size, based on the five-year historical growth). These
statistical tools are supplemented with qualitative parameters such
as: industry expectation/opinion. Socio-economic drivers, new product
development, technological advances, expected levels of market
saturation etc.
Key Topics Covered:
-- Snapshots Executive Summary
-- Category Definitions
-- Market Size by Volume (2003-2007)
-- Market Segmentation by Volume
-- Market Shares by Volume
-- Company Websites (Main Players)
-- Market Forecast by Volume (2008-2012)
-- Socio-Economic Data for South Korea
-- Snapshots Sources for Further Research
For more information visit
http://www.researchandmarkets.com/research/2e2596/snapshots_south_ko
Research and Markets
Laura Wood, Senior Manager
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
press@researchandmarkets.com
Copyright Business Wire 2008
