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Style Week Jamaica Struts Its Way Down the Runway May 22nd-25th

Mon May 5, 2008 6:39pm EDT
Jamaican and International Designers to Showcase Designs During Four Days of
Fashion, Educational and After Party Events

NEW YORK, May 5 /PRNewswire/ -- Saint International will host and produce
the Fifth Annual Style Week Jamaica (SWJ) events on May 22nd - 25th.  SWJ has
evolved as Jamaica's official fashion week and premier fashion center of
global glamour.  This event welcomes more than 30,000 attendees, including
tastemakers and influencers who make up the fashion elite, celebrities, and
Jamaica high society.  Jamaica's TOP designers and international designers,
will exhibit their designs to local and international audiences in some of
Jamaica's posh locales.  The week's events include four days of fashion shows
and previews, cocktail receptions, fashion seminars and workshops and after-
parties.  SWJ has been highly-visible and featured in international fashion
media such as V Magazine, the JC Report, Fader, Pride Magazine (UK) and other
publications.
    Style Week Jamaica officially kicks off every day with developmental
seminars and workshops lead by New York's reputable fashion educational
institution Fashion Institute of Technology (FIT) and Jamaican designers.
Other informational events include a Fashion Summit, focusing on financial and
business issues affecting the Jamaican fashion industry and designers, as well
as The Buyers Lounge, hosted by the Jamaica Business Development Center.  The
lounge will provide an opportunity for private boutique owners to interact
one-on-one with designers.
    The participation and expansion of world class designers and models from
Paris, Milan, South Africa and the U.S. proves to heighten the prestige and
integral role of SWJ.  "Style Week Jamaica consistently keeps its
international edge and remains a major platform for Jamaica's top designers to
display to the world.  The annual participation of designers from fashion
capitals such as Paris, London, New York, Los Angeles, Guadeloupe and
Martinique are essential to the relevance and growth of SWJ.  Jamaican
designers are given an international point of reference by these designers.
Designers also get the chance to interact in a profound way with an
international fashion design experience," says Deiwght Peters, CEO and Founder
of Saint International.
    This year's events will also include a multi-talented array of
international designers such as Maurice Sedwell designer, London designer
Julia Clancey, Ed Hardy, Master Tailor Professor Andrew Ramroop, Amsterdam
designer Bas Koster and most excitingly, debuting for the first time at SWJ,
is celebrated American Haute-couture designer b. Michael.  The designer will
host an intimate reception and preview of his current men's and women's resort
collections.  "The b. Michael collection is classic, sophisticated and elegant
and we are very excited to bring that to Style Week Jamaica.  As we expand the
b. Michael brand internationally, SWJ is a perfect partnership and unique
opportunity for growth," says Dr. Neil Lowe, Chief Executive Officer for the
b. Michael USA Corporation.
   Two of the most anticipated events of Style Week Jamaica are FASHIONBLOCK
and the Saint Style Awards.  FASHIONBLOCK remains a world acclaimed event and
the standard by which other fashion shows in the region are judged.  This of
course is because of its larger than life and detailed production including
the blocking a major business thoroughfare and the staging of a 150 foot
catwalk spectacle which remains to be topped anywhere in the world.
International fashion media who have witnessed the event considers it one of
the top three fashion shows anywhere in the world-with favorable comparisons
to the Victoria's Secret mega Christmas Show.  Style Week Jamaica concludes
with an 'all-white attire' affair, The Saint Style Awards.  The Awards
recognizes accomplishments in Jamaican fashion and acknowledges designers,
models, fashion companies, socialites and celebrities who embrace and support
the ever-changing and growing Jamaica Fashion Industry.
    Style Week Jamaica 2008 is presented by Saint International with a stellar
list of sponsors including Digicel, Air Jamaica, Island Outpost Hotels, The
Jamaica Tourist Board, Mitsubishi Motors, Heineken, Nationwide News Network,
Fame FM, TVJ, The Sunday Herald, The Courtleigh Hotel and Suites, Jamaque
Magazine, Courts Jamaica Limited, Eye Q Optical, The Jamaica Business
Development Center and Television Jamaica.
    For media inquiries and to request event schedules and designer profiles,
please contact HUFF Events & PR at +1.212.239.1732 or info@huffent.com.  For
detailed event information on Style Week Jamaica 2008, log onto
www.styleweekjamaica.com.
    About Saint International:
    SAINT INTERNATIONAL is the leading exporter of Model talent from the
Caribbean to the world fashion markets. The agency was recently profiled by
respected website, www.theones2watch.com, as on par with the big boys in the
business.  The agency currently represents the highest number of working
Jamaican models in the international market.  SAINT INTERNATIONAL was the ONLY
Caribbean model agency featured among the "world's best" in V Magazine's
feature on the "World's Top Agencies."  Over the years, the agency has
revolutionized the model scouting market in Jamaica and the Caribbean.  SAINT
was a pioneer in introducing the FACES OF SUMMER Model Search, which was the
first televised model search competition in the Caribbean.  Over the years,
SAINT INTERNATIONAL models have appeared for some of the world's leading
fashion brands including Victoria's Secret, Yves St. Laurent, Moschino,
Missoni, Dolce and Gabanna, Issey Miyake, Agent Provocateur, Kenneth Cole,
ETRO, Calvin Klein, Benetton, Dries Van Noten, Roberto Cavalli, Valentino, and
others.  The agency is acknowledged as Jamaica's powerful fashion player and
it is credited with debuting many of Jamaica's currently celebrated designers
to the world.  With events such as The Avant Garde Designer of The Year, the
trendsetting characteristics and statements of SAINT INTERNATIONAL is sealed
in the psyche of the fashion players in Jamaica.
    Contact:  Michelle L. Huff
              HUFF Events & PR
              212.239.1732
              michelle@huffent.com

SOURCE  Saint International

Michelle L. Huff of HUFF Events & PR, +1-212-239-1732, michelle@huffent.com



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