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Dynamic Response Group Set to Launch Its Subsidiary "Medico Express"

Fri Jul 10, 2009 5:47pm EDT
  MIAMI, FL, Jul 10 (MARKET WIRE) -- 
Dynamic Response Group (OTCBB: DRGZ) is pleased to announce that its
subsidiary, Medico Express, Inc., nearly 15 months after its initial
application to Medicare, has been accredited by CHAPS, the independent
accreditation board of Medicare. A Medicare Provider Number, which the
company expects later this month, is all that stands between Medico
Express and the first advertising of its services to the public. The
company intends on becoming a leader in the multibillion dollar diabetic
supply industry by utilizing its core business model of direct response
advertising and consumer delivery thru mail system.

    "It has been a long time coming, but well worth the wait," says CEO
Melissa K. Rice. "We believe that we can provide a necessary and more
efficient method of servicing the millions of diabetic patients in the
US, and more specifically the millions of Hispanic diabetics, which
unfortunately is the fastest growing segment in the US."

    Having been accredited by CHAP, Medico submitted its application to
Medicare for the right to supply and bill for Medicare-eligible patients.
Medicare conducted an on-sight inspection and shortly thereafter, advised
Medico that its application would be approved and that it would be
assigned a Medicare billing number, which Medico expects will occur
during July.

    In anticipation of the launch of its advertising campaign, Medico has
completed production of several television spots and will begin airing
within weeks of receiving its provider number. Shipping and billing
software has been installed on Medico's IT system and it has set up an
in-house call center. We have separated the IT environment to comply with
HIPPA requirements. To maximize the scope of its market, Medico has been
cleared to sell diabetic supplies into 44 states and applications have
been submitted to obtain the necessary licenses in the remaining states
and US territories where required. The Company intends to further expand
its product line to add other home medical equipment and will apply for
the appropriate licenses.

    Medico has contracted with a major national supplier of home medical
equipment and diabetic supplies to ship directly to Medico's customers
from its warehouse, which will allow Medico to launch its business with
virtually no investment in inventory or shipping personnel expense. Medico
is also working with a mail order company to fill all of its patients'
prescription needs.

    About Dynamic

    Dynamic Response Group, Inc. is a marketing company, developer and
distributor of personal development, wellness and entertainment consumer
goods and services through print catalogs, radio, direct mail, direct
response television programming (also known as DRTV or infomercials) and
the Internet. For more information about Dynamic Response, please contact
the Company at 305-576-6889.

    About Medico

    Medico Express, Inc. is a Florida corporation and majority owned
subsidiary of Dynamic Response Group, Inc. Medico Express will be a
provider of direct-to-consumer Medicare reimbursed medical products
focused on chronic diseases afflicting the Hispanic community in the
United States, Puerto Rico and the Virgin Islands.

    Forward-Looking Statements

    Except for historical information contained herein, the statements in this
release are forward-looking statements that are made pursuant to the safe
harbor provision of the Private Securities Litigation Reform Act of 1995.
The above information does not guarantee any successful closing of new
business. No assurances can be given that any projections related to gross
revenues or profit margins will be realized. Forward-looking statements
involve known and unknown risks and uncertainties that may cause the
company's actual results in future periods to differ materially from
forecasted results. Such risks and uncertainties include, but are not
limited to, market conditions, competitive factors, the ability to
successfully complete additional financings and other risks.

    

Contact:
Dynamic Response
305-576-6889

Copyright 2009, Market Wire, All rights reserved.

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