The Taste of Butter with Less Saturated Fat - and with Omega-3
PARAMUS, N.J., May 20 /PRNewswire-FirstCall/ -- Smart Balance Inc.
(Nasdaq: SMBL) has launched Smart Balance(R) Butter Blend Sticks in
supermarkets nationwide. The Butter Blend Sticks are 50 percent real butter
and 50 percent Smart Balance(R) Buttery Spread. The Smart Balance(R) Butter
Blend Sticks are offered in a convenient stick form, meeting consumer demand
for a healthier and tasty alternative for use in cooking, baking and serving.
The Butter Blend Sticks make measuring for cooking and baking easy and are
perfectly suited for the butter dish.
Each quarter-pound stick offers the fresh-churned creamy flavor and
cooking qualities of butter, but with 28% less saturated fat than butter and
half the cholesterol, making them a better choice for health-conscious
consumers.
The new Smart Balance(R) Butter Blend Sticks with Omega-3 also offer a
great way to add beneficial EPA/DHA and ALA Omega-3s fatty acids to meals.
Smart Balance(R) Butter Blend Sticks in a one-pound box are available in
three varieties: -- Smart Balance(R) Butter Blend Stick Regular
-- Smart Balance(R) Butter Blend Stick Regular with Omega-3
-- Smart Balance(R) Butter Blend Stick Unsalted with Omega-3
"The new Smart Balance(R) Butter Blend Sticks provide the great flavor and
qualities of butter, in a healthier form," says Greg Venner, executive vice
president and chief consumer officer for Smart Balance Inc. "From cookies and
cakes to sauteed vegetables, healthier baking and cooking has never been
tastier or more convenient."
The Butter Blend Stick is the newest Smart Balance(R) product to carry The
Best Life Seal of Approval. Bob Greene, Oprah's trainer, developed The Best
Life program to support healthy eating habits for life.
Smart Balance(R) Buttery Spread has won three consecutive ChefsBest(TM)
awards from the American Culinary Institute. The ChefsBest(TM) Award for Best
Taste is awarded to the brand rated highest overall among leading vegetable
oil spread brands by independent professional chefs.
About Smart Balance Inc.
Smart Balance Inc. (Nasdaq: SMBL) is committed to providing superior
tasting heart healthier alternatives in every category it enters by avoiding
trans fats naturally, balancing fats and/or reducing saturated fats, total fat
and cholesterol. The company's products include Smart Balance(R) Buttery
Spreads, Milk, Butter Blend Sticks, Cream Cheese, Peanut Butter, Microwave
Popcorn, Cooking Oil, Mayonnaise, Non-Stick Cooking Spray and Cheese. Smart
Balance Inc. is one of the fastest growing food companies in the United
States, according to Nielsen sales figures. For more information about
products and the Smart Balance(TM) Food Plan, visit
http://www.smartbalance.com.
SOURCE Smart Balance Inc.
Mark Walsh, +1-646-366-1470, cell: +1-410-299-2144, or Linda Percefull,
+1-847-438-1834, both of TBC Public Relations for Smart Balance Inc.
