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4-H Inspires New Ice Cream From Blue Bell

Mon Feb 25, 2008 2:24pm EST
BRENHAM, Texas, Feb. 25 /PRNewswire/ -- Blue Bell Creameries is proud to
honor 4-H as it celebrates over 100 years of successful youth development with
the introduction of Centennial Cupcake Ice Cream. To sweeten the deal, the
Little Creamery is donating a portion of the sales to promote 4-H educational
programs.
    (Photo:  http://www.newscom.com/cgi-bin/prnh/20080207/LATH101)
    Centennial Cupcake Ice Cream is a delicious cake batter ice cream with
pieces of yellow cake, a chocolate icing swirl and four-leaf clover sprinkles.
    "4-H  benefits so many young people with its youth development programs,"
said Paul Kruse, Blue Bell CEO and president. "This is just a small token of
our appreciation. 4-H has been around for over 100 years. Blue Bell just
finished celebrating its 100th anniversary in 2007, so we understand how
special it is to reach the century mark."
    4-H is a community of more than 6.5 million young people ages 5-19 across
America who are learning leadership, citizenship and life skills. 4-H programs
are available to young people in all 50 states, U.S. territories and U.S.
military installations worldwide. Visit http://4-H.org for more information
    Blue Bell has also created a unique carton for Centennial Cupcake Ice
Cream. It features four children in 4-H T-shirts and the youth development
program's widely recognized four-leaf clover emblem. "We worked with 4-H to
create a package that symbolizes what they are all about," Kruse said. "The
organization is for the kids. I think the smiling faces capture the spirit of
4-H just perfectly."
    Centennial Cupcake Ice Cream will only be sold in the 17 states where Blue
Bell products are available. Blue Bell Ice Cream can be purchased in Alabama,
Arizona, Arkansas, Florida, Georgia, Indiana, Kansas, Kentucky, Louisiana,
Mississippi, Missouri, New Mexico, North Carolina, Oklahoma, South Carolina,
Tennessee and Texas.  The half gallon flavor will be in stores this month.
SOURCE  Blue Bell Creameries, Inc.

Patricia Bernstein, +1-713-838-8400, pbernstein@bernsteinandassoc.com, for
Blue Bell Creameries, Inc.



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