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Philadelphia Asks, 'What Would You do with an Extra Day?'

Fri Feb 22, 2008 2:05pm EST
February 29 Gives Everyone An Extra Day For Leap Year; gophila.com and
uwishunu.com Conduct Public Polls

PHILADELPHIA, Feb. 22 /PRNewswire/ -- This February is extra special
because it adds another full day to the 2008 calendar. In honor of the
occasion, the Greater Philadelphia Tourism Marketing Corporation (GPTMC) is
using www.gophila.com, the region's official visitor site, and insider blog
www.uwishunu.com, to ask people what they will do with the extra day on
Friday, February 29, 2008.
    Polling to find out what people are going to do with their found time will
begin on February 22. The results will be announced on February 28. Some of
the 10 questions that will be posed are:
    -- Will you call out sick?
    -- Will you visit a friend or relative?
    -- Will you go about your normal routine?

    "We wanted to have a little fun with Leap Year, so we came up with this
poll in hopes that people might consider treating themselves to a
Philadelphia experience-perhaps doing something they always wanted to do,"
said Meryl Levitz, president and CEO, GPTMC.
    Those looking for ideas on how to spend their extra 24-hours can check out
the itinerary GPTMC has set up on www.imin.com (I'm in), a travel Web site
making it easy for groups of friends to make travel plans together. On the
site, visitors will find great ideas for places to see, eat, shop and pamper
themselves. The itinerary also links back to gophila.com, where travelers can
book a hotel stay in Philadelphia in order to make Leap day into a Leap Year
weekend.
    uwishunu(TM), created by the Greater Philadelphia Tourism Marketing
Corporation (GPTMC) and funded by the City of Philadelphia, reveals the
unconventional side of Philadelphia by providing an insider's look at the
city's dining, drinking, nightlife, active pursuits and culture as shared by
Philly-wise locals. If you wish you knew how to visit Philly like a local, go
to uwishunu.com.
    The Greater Philadelphia Tourism Marketing Corporation (GPTMC) makes
Philadelphia and The Countryside(R) a premier destination through marketing
and image building that increases business and promotes the region's vitality.
For more information about travel to Philadelphia, visit www.gophila.com or
call the Independence Visitor Center, located in Independence National
Historical Park, at (800) 537-7676.
    Note to Editors: For high-resolution photos of Greater Philadelphia, visit
the photo gallery of www.gophila.com/pressroom.
SOURCE  Greater Philadelphia Tourism Marketing Corporation

Annie Heckenberger, +1-215-599-2299, annie@gptmc.com, or Jeff Guaracino,
+1-215-599-2290, jeff@gptmc.com, both of The Greater Philadelphia Tourism
Marketing Corporation



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