SAN FRANCISCO, CA, Jun 10 (MARKET WIRE) --
NEWS FACTS
-- SHIFT Communications announced today that it is the agency of record
for four new clients, including Goodmail Systems, Oosah, Peanut Labs and
Wordlock, Inc. The PR agency, recently named New Media Agency of the Year
by The Holmes Report, will service these clients out of its San Francisco
office.
-- CertifiedEmail, from Goodmail Systems, allows consumers to easily
identify authentic messages from legitimate commercial and nonprofit
senders, while enterprise client, Peanut Labs, links market researchers
with the Gen Y segment by employing social networks.
-- SHIFT's new client roster also includes Oosah and Wordlock, Inc. Oosah
helps users manage all digital content including photos, videos and
music/audio files by enabling them to drag and drop content between folders
and online sites. Wordlock, Inc. owns the Wordlock(R) combination lock,
which uses easy to remember words instead of numbers.
-- The SHIFT team will focus on expanding the four companies' reach and
increasing revenues and thought leadership by providing strategic counsel,
Social Media consulting and aggressive media relations execution.
Please use this link to access a purpose-built del.icio.us page for more
informationabout SHIFT Communications.
QUOTES
"Whether they are big or small, we enjoy partnering with companies with
great
potential," said Mandy Mladenoff, a managing director at SHIFT Communications.
"Our new clients represent the new, smart conversationalists that just 'get
it,' and we're delighted to have them on board."
-- (Mandy Mladenoff, managing director at SHIFT Communications - click
here for Mladenoff's LinkedIn profile)
Please contact Parry Headrick at pheadrick@shiftcomm.com to arrange an
interview
and/or for additional quotes.
ABOUT GOODMAIL SYSTEMS
Goodmail Systems makes CertifiedEmail(TM), the industry standard class of
trusted email. CertifiedEmail provides a safe and reliable means for
consumers to easily identify authentic messages from legitimate commercial and
nonprofit senders. Each CertifiedEmail is sent with a cryptographically secure
token that
assures authenticity, and is marked in the inbox with a unique blue ribbon
envelope icon, enabling consumers to visually distinguish messages which are
real
and sent from senders with whom they have a pre-existing relationship.
Available to senders meeting strict standards for best email practices and low
complaint rates, it is the only class of email available that assures delivery
of all opt-in email messages to the inbox, with links and images automatically
rendered intact, yielding measurable improvements in email program
effectiveness.
CertifiedEmail has been adopted by seven of the nation's top ten mailbox
providers, and is in use by over 500 commercial brands, 150 government
agencies, and many nonprofits. It is supported in North America and Europe by
a wide network of email platforms and service providers.
ABOUT OOSAH
Oosah(R), a private company founded in 2007, offers a simple, highly
intuitive
Web-based service for finding, organizing, creating and sharing digital media.
The core of the service is Oosah's Media Explorer that extends the familiar
desktop file manager metaphor to the Web. Consumers' collections of digital
photos,
video and music/audio files continue to grow and are stored in various
locations around the Web, as well as on their PCs, Macs, digital cameras, etc.
Oosah is the first site to address the need for a central place to access,
organize and make use of this distributed content.
ABOUT PEANUT LABS
Peanut Labs is changing the way online market research is accessed and
delivered, providing unparalleled access to millions of 13-25 year olds that
comprise today's Gen Y audience. Developer of Sample3.0, the Peanut Labs sample
methodology taps into more than 70 social networks including MySpace, Facebook,
and
Google OpenSocial. Sample3.0 is quickly becoming the online sampling
methodology of choice by leading marketing research firms. More information
about Peanut Labs and Sample3.0 can be found at www.peanutlabs.com.
ABOUT WORDLOCK
Wordlock, LLC was founded in 2002 to create innovative consumer products
that ease
everyday living. Located in Los Altos, Calif., in the heart of Silicon
Valley, Wordlock(TM) is bringing lock technology into the 21st century. For
more information contact www.wordlock.com.
ABOUT SHIFT COMMUNICATIONS
SHIFT Communications is an award-winning, privately-held national public
relations firm representing some of the best-known enterprise and consumer
technology brands, including Akamai, Novell, Quantum, RealNetworks and Shimano.
SHIFT
pioneered the world's first Social Media News Release and Social Media Newsroom,
changing PR forever. SHIFT Communications' 100+ employees are located in the
Boston, Mass., and San Francisco, Calif. metros. For more information on SHIFT's
high-techpublic relations and consumer public relations, visit
http://www.shiftcomm.com.
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