MJKL Enterprises, new Hardee's franchisee, to award more than $50,000 to local
charities, individuals
GUADALUPE, Ariz., Aug. 11 /PRNewswire/ -- Hardee's restaurants are cooking
up a taste of the American summer spirit and serving it to residents and local
charities in five Midwestern and Southern states in a multi-store hometown
tour. The Hardee's Hometown Tour will be visiting 60 Hardee's restaurants in
Illinois, Indiana, Kentucky, Missouri and Tennessee and donating money to
hometown charity groups, organizations and individuals from August 13 thru
August 21.
(Photo: http://www.newscom.com/cgi-bin/prnh/20080811/LAM097)
In celebration of the American summer spirit, Hardee's guests at each tour
stop will receive prizes, food sampling and other fun in the sun items. In
addition, the community restaurant chain will present a check to a local
deserving charity or deserving member in the community.
"We are so thankful to all our guests and the communities who support our
Hardee's locations," said Margaret LeVecke, CMO of MJKL Enterprises Midwest,
LLC. "We believe strongly in being a part of the communities we are fortunate
to serve."
Twelve-year-old Kierston Horton is just one of the individuals selected to
receive a charitable donation. Horton, from Eldorado, IL, was born without a
left heart ventricle and underwent a heart transplant when she was five months
old. On June 19, 2008, she had her second transplant after experiencing heart
failures in the previous months. The donation will help support the family's
medical travel expenditures. Each beneficiary individual or charity of the
tour was personally selected by the LeVecke family, the Hardee's franchisees.
The LeVecke family has been synonymous with philanthropic work in their
home state of Arizona. As the grandchildren of Carl's Jr. Founder, Carl
Karcher, Jason, Margaret and Carl LeVecke and Marissa Briseno learned early on
from their grandfather's encouragement to become involved in the community.
"My grandfather was a pioneer in our industry, a pillar in the community
who touched countless lives through his generosity as a business leader and
philanthropist. My family is committed to continuing the same principles,"
said LeVecke.
The Hardee's Hometown Tour is put on by the Hardee's franchisee group MJKL
Enterprises. The franchisee just acquired the 60 stores the tour will visit.
The tour begins August 13th in Centralia, IL, and concludes on August 21st in
Springfield, IL. Along the way, the eye-catching, decorative tour vehicle will
be making donations to hometown charities in each location for a total of
approximately $50,000. To find out when the Hardee's Hometown Tour comes to
your neighborhood, contact your local Hardee's restaurant.
ABOUT MJKL Enterprises
MJKL Enterprises, comprised daughter and four grandchildren of Carl's Jr.
founder Carl Karcher, is headquartered in Guadalupe, Ariz. Starting with two
Phoenix area Carl's Jr. locations in 2001, the unyielding commitment to
quality, service and cleanliness has led to its franchising and operating of
132 restaurants and convenience stores, including 59 Carl's Jr. restaurants
and 60 Hardee's restaurants. MJKL operates in six states; Arizona, Illinois,
Indiana, Kentucky, Missouri and Tennessee. MJKL has plans to expand its Carl's
Jr. locations to San Antonio, TX, in the last quarter of 2008.
ABOUT Hardee's Food Systems
Hardee's Food Systems, Inc. is a wholly owned subsidiary of CKE
Restaurants, Inc. (NYSE: CKR) of Carpinteria, Calif. As of its fiscal 2008
fourth quarter ended Jan. 28, 2008, CKE Restaurants, Inc., through its
subsidiaries, had a total of 3,067 franchised, licensed or company-operated
restaurants in 42 states and in 13 countries, including 1,141 Carl's Jr.
restaurants and 1,926 Hardee's restaurants. For more information, or to find a
Hardee's near you, go to http://www.ckr.com or http://www.hardees.com.
SOURCE MJKL Enterprises
Matt Dutile of Gordon C. James Public Relations, +1-480-296-6193,
mdutile@gcjpr.com, for MJKL Enterprises
