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It's Never Been Easier to Win!

Wed Nov 11, 2009 4:41pm EST
5 Bigelow Orders, 100+ Yards Each = FREE TV

MARIETTA, Ga., Nov. 11 /PRNewswire/ -- Today, it is not surprising that time
and money are top of mind to those in the flooring industry especially as this
challenging economy continues to loom.

(Photo:  http://www.newscom.com/cgi-bin/prnh/20091111/NY09739 )

Realizing the need for a program that allows dealers to overcome the economic
obstacles they face on a daily basis, and offers continued encouragement and
value, Bigelow, a brand of The Mohawk Group, introduces the "EasyTV"
promotion.

"We wanted to develop a successful incentive-based program that made sense
from both a financial and ease-of-use perspective," said Al Kabus, president
of The Mohawk Group. "To deliver on this, we chose the Bigelow product
platform as the focus of this promotion. The line's value-based price points,
enhanced styling, performance track record and service time frames make
'EasyTV' a win for dealers who are facing tighter budgets and shorter lead
times. The 'EasyTV' promo offers dealer partners a simplistic program that
meets their daily business challenges yet also provides an easily obtainable
reward in a short time frame."

Providing contract interiors with endless design opportunities, the 16 stylish
and sensible Bigelow products offered through the "EasyTV" program are all top
sellers for the brand today! See products online.

To take advantage of Bigelow's "EasyTV" program, contract dealer
representatives can simply visit www.bigelowcommercial.com/easytv:

    --  Register online to receive a personalized login
    --  Review the designated Bigelow "Easy Style" list of 16 eligible
broadloom
        products
    --  Sell five orders, 100 yards or more of each, of any of the
participating
        styles
    --  Log the five different invoices online

    --  Receive a gift card valued at $595 to Best Buy or Walmart, their
choice,
        good for a brand new 40-inch HDTV


It's that easy! It will take two minutes or less!  No paperwork. No proof of
purchases to mail in. No tax implications. And winners receive their gift
within five days after verification!*

The "EasyTV" promotion for contract dealers runs November 9, 2009 - February
28, 2010.  Learn more online at www.bigelowcommercial.com/easytv.

*One prize per winner.

The Mohawk Group and its four brands - Karastan, Lees, Bigelow and Durkan -
are helping to define a new generation in commercial carpeting. A leading
manufacturer of award-winning broadloom, modular and custom carpeting for
every installation, The Mohawk Group is propelled by its legacy of world class
performance, cutting-edge style and sustainable innovation. For additional
information about its proven and new generation design solutions, and to learn
more about what's next from The Mohawk Group, look for Bigelow at
www.bigelowcommercial.com or www.themohawkgroup.com or call (800)
554-6637.Connect with The Mohawk Group on Facebook, LinkedIn and Twitter.


SOURCE  The Mohawk Group

Emily Dell, Stern + Associates, +1-908-276-4344 ext. 210,
emily@sternassociates.com



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