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Natrol® 5-HTP Wins a "Best Of Supplements" Award in the "Brain and Wellness" Category

Tue Nov 3, 2009 5:40pm EST
Presented by Better Nutrition Magazine, the Second Annual "Best Of Supplements"
Awards Will Be Featured in the Publication`s November 2009 Issue
CHATSWORTH, Calif.--(Business Wire)--
Better Nutrition Magazine names Natrol® 5-HTP as award winner of the "Brain and
Wellness" category in the publication`s second annual "Best Of Supplements"
awards. Last year, Natrol® Carb Intercept® won the "Metabolism and Weight Loss"
category. Better Nutrition is the country`s leading independent health food
store magazine, with a print edition and an online version at
www.BetterNutrition.com. Natrol, Inc. is a premier marketer, manufacturer, and
distributor of nationally branded nutritional products. 

A natural product, Natrol® 5-HTP helps support brain function and wellness. As a
drug-free, plant-derived amino acid source, 5-HTP naturally increases the body`s
level of serotonin -- a chemical messenger affecting emotions, behavior,
appetite, thought, and sleep -- to help promote relaxation, calm, and greater
appetite control, and to help support a more positive mood.† For optimal effect,
5-HTP can be taken daily with meals (not to exceed 200mg daily). Natrol® 5-HTP
is sold in the following varieties and quantities:

* Natrol® 5-HTP Time Release 200mg ($26.99 for 30 tablets); 
* Natrol® 5-HTP Time Release 100mg ($20.59 for 45 tablets, also sold by some
retailers as Natrol® 5-HTP Mood Enhancer); 
* Natrol® 5-HTP 100mg ($19.49 for 30 capsules); 
* Natrol® 5-HTP 50mg ($15.65 for 30 capsules, or $26.99 for 60 capsules); and, 
* Natrol® Mood Positive 5-HTP ($17.29 for 30 tablets).†

Better Nutrition`s "Best Of Supplements" awards help take the guesswork out of
shopping for supplements. To determine these awards, the magazine conducts
extensive interviews with a panel of experts, including naturopaths, medical
doctors, and supplement industry specialists. These experts also complete a
comprehensive supplement survey and provide feedback on various supplements. 

"The `Best Of Supplements` awards is one of my favorite issues of the year, as
it gives me the opportunity to highlight exceptional supplements that can
contribute to positive changes in a person`s health and well-being," says Better
Nutrition editor in chief Nicole Brechka. She continues, "Natrol® 5-HTP is an
ideal and affordable way to naturally help enhance your mood."†

The winning supplements -- chosen by a roster of experts, consumers, and Better
Nutrition editors -- will be featured in the magazine`s November `09 issue,
recognizing over 70 outstanding products in more than 30 categories, including
Natrol® 5-HTP, winner of the "Brain and Wellness" category. 

"We are proud that Better Nutrition has named Natrol® 5-HTP for its second
annual Best Of Supplements award in the `Brain and Wellness` category," says Dr.
Michael T. Yatcilla, Natrol`s Research and Development VP. He continues, "5-HTP
is an excellent supplement to help support overall mental well-being, which can
be especially important now when people may be affected by external stressors
like the economy and the approaching holidays."†

Natrol products are offered by U.S. health food, drug and grocery stores,
mass-market retailers, Natrol.com, and other online retailers. More information
is available at www.Natrol.com, or by calling 1-800-2-NATROL (1-800-262-8765),
or emailing Customer-Service@Natrol.com. 

About Better Nutrition

Since 1938, Better Nutrition`s mission has been to responsibly inform
health-food store shoppers about the latest breakthroughs in nutritional
approaches to optimal health, and ongoing research into vitamins, botanicals
(herbs), minerals, and other supplements. Better Nutrition provides the link
between the consumer reader interested in better nutrition, independent
health-food stores, and the products carefully formulated by natural product
companies. Better Nutrition is published by Active Interest Media
(www.aimmedia.com), in El Segundo, CA. 

About Natrol - CONSUMER.TECHNOLOGY.NUTRITION.

Natrol, Inc., headquartered inChatsworth, CA, is a wholly owned subsidiary of
Plethico Pharmaceuticals Limited. Plethico Pharmaceuticals Limited (BSE:
532739.BO: PLETHICO), an herbal/nutraceutical-focused Indian Company, engages in
the manufacture, marketing, and distribution of pharmaceutical and allied
healthcare products in India and internationally. 

Natrol, Inc. has a portfolio of health and wellness brands representing quality
nutritional supplements, functional herbal teas, and sports nutrition products.
Established in 1980, Natrol`s portfolio of brands includes: Natrol®, MRI,
Prolab®, Laci Le Beau®, Promensil®, Trinovin®, NuHair®, and Shen Min®. The
company also manufactures supplements for its own brands and on behalf of third
parties. 

Natrol distributes products nationally through more than 54,000 retailers, as
well as internationally in over 40 other countries through distribution partners
and its UK subsidiary. 

Consumer needs are central to Natrol`s focus. The company pledges to deliver
nutritional products with uncompromised service, quality, and innovation through
the best that science, nature, and technology can offer. For more information,
call 1-800-2-NATROL (1-800-262-8765) or visit www.Natrol.com. 

†These statements have not been evaluated by the Food and Drug Administration.
This product is not intended to diagnose, treat, cure, or prevent any disease.
Consult your healthcare professional prior to use if you have or suspect a
medical condition, are taking prescription drugs, or are pregnant or lactating. 

(Images / Interviews / Samples Available)

Taylor Public Relations (TPR) for Natrol, Inc.
Stacy Taylor, 714-791-0848
Stacy@TaylorPublicRelations.com



Copyright Business Wire 2009



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