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Mexico Sales Rebuilding Despite Challenges

Fri May 15, 2009 10:49pm EDT
Apple Vacations anticipates increased consumer confidence with lifting of CDC
warning

NEWTOWN SQUARE, Pa., May 15 /PRNewswire/ -- Apple Vacations reports that
Mexico sales are rebounding. The company expects the upswing in Mexico
bookings to gain even greater momentum in the immediate future, now that the
U.S. Centers for Disease Control and Prevention and the U.S. Department of
State removed their Mexico travel warnings.

Prior to the government agencies lifting their recommendations against
non-essential travel to Mexico, Apple Vacations reported that Mexico sales
were already showing significant improvement. The gains are attributed to
unprecedented pricing in the marketplace and widespread reports that the virus
is declining in Mexico and is not as serious as originally feared. During its
"Biggest-ever Mexico Sale," Apple Vacations is offering the lowest prices in
more than a decade, with savings of up to 70%.

"New sales are gaining more and more momentum," said Timothy Mullen, Senior
Vice President of Apple Vacations. "Our prices are definitely getting
attention. Now that the CDC has removed the travel warning, consumers will be
comfortable traveling to Mexico again."

Due to the great response to the "Biggest-ever Mexico Sale," Apple Vacations
has extended the sale through May 28.  Airfare non-stop or direct to Cancun on
USA3000 or Apple-exclusive vacation flights starts at just $99.99 each way for
select flights from May through Oct.

Apple Vacations is also offering huge savings on "Square Deal" packages, where
the vacationer chooses the destination and departure date, and Apple Vacations
chooses the hotel, guaranteed to be at least the Apple-rating indicated. In
exchange for Apple Vacations choosing the hotel, a significant price reduction
is given.

    --  6-Apple Square Deals to an Unlimited-Luxury Dreams Resort & Spa in
        Cancun or Riviera Maya is now on sale from just $799.99 for 7 nights
        from select departure cities nationwide.
    --  5-Golden Apple all-inclusive Square Deal packages to family-friendly
        Iberostar Resorts in Riviera Maya are priced from just $899.99 for a
        full week while kids 12 and under fly, stay and eat from just $99.99.
    --  6-Apple Square Deals to the Unlimited-Luxury, couples-only Secrets
        Resorts & Spas in Riviera Maya start at $999.99 for 7 nights.


    --  Adults who appreciate the finest things in life can experience the
        ultimate all-inclusive vacation experience with a 6-Apple Luxe Square
        Deal to Riviera Maya from only $1399.99.




For details and pricing from departure cities nationwide, log on to
applevacations.com, or Ask an Agent for the best price and the right advice.

About Apple Vacations: For 40 years, Apple Vacations, America's Favorite
Vacation Company, has provided affordable, top quality vacation packages from
U.S. departure cities nationwide to vacation destinations throughout Mexico,
the Caribbean,Hawaii and Europe, as well as ski resorts in the US and Canada. 
With the support of travel agents, Apple Vacations has delivered more
passengers to Mexico and the Dominican Republic than any other North American
tour operator. Apple Vacations is consistently voted  "Best Tour Operator to
Mexico" as well as "Best Tour Operator to the Caribbean" by readers of the
leading travel trade magazines. All vacation options described above include
round-trip airfare from select U.S. departure cities, all meals, unlimited
drinks, activities, entertainment and more (taxes and fees additional,
$87-138.60 per person).  For more information visit www.applevacations.com.



SOURCE  Apple Vacations

Colleen Caponi of Apple Vacations, +1-847-631-2326, ccaponi@applevac.com



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