For an Unprecedented Fifth Consecutive Time, E-LOAN Once Again
Ranks #1 in a Recent Independent Mortgage Industry Study Performed by
Keynote Systems
PLEASANTON, Calif.--(Business Wire)--
E-LOAN(R), a nationwide financial services company and privacy
advocate, today announced that it has received the highest overall
rating for mortgage website best practices in the Keynote Q2 2008
Mortgage Scorecard. This is the fifth consecutive win for E-LOAN.
"We are thrilled that our determination to provide consumers with
a faster, easier and more transparent way to get a loan continues to
be recognized by consumers and independent industry reviewers
nationwide," said Mark Lefanowicz, president of E-LOAN. "Driving best
practices and leading the industry takes a commitment from all E-LOAN
employees and we are honored that this hard work has once again been
recognized by Keynote."
The Keynote Scorecard for Mortgage Web sites is a bi-annual
industry study that measures the customer experience of leading
mortgage web sites. The Keynote Scorecard uses 200+ expert-determined
criteria to measure a websites' ability to meet mortgage best practice
guidelines. Once again, E-LOAN was ranked number one for the
functionality of its web site.
In addition to ranking number one overall, E-LOAN ranked first in
three of the four Scorecard tasks (Apply for First Mortgage, Apply for
Home Loan or Line, Learn). The E-LOAN website was evaluated by
Keynote's industry experts against other leading mortgage websites
including: Bank of America, Citizen Bank-CCO Mortgage, Chase,
CitiMortgage, Countrywide, GMAC Residential, IndyMac, National City,
Washington Mutual and Wells Fargo.
"E-LOAN has been a pioneer in online lending since 1997. In that
time we have come to learn what online mortgage shoppers want," said
Mark Lefanowicz. "Consumers want to use the Internet to take control
of the often complicated and confusing loan process. Our website makes
it easy for them to do just that, whether it is searching rates,
learning about mortgages, or applying online. That is why our
customers continue to come back to us when it is time for a new loan."
To see why E-LOAN was rated the #1 mortgage website you can visit
their website at www.eloan.com.
About E-LOAN
E-LOAN is a nationwide financial services company dedicated to
providing consumers with a simple, easy and open way to obtain
mortgages, auto loans, home equity loans, and online savings and
certificate of deposit accounts. Since its launch in 1997, E-LOAN has
improved the lending and online savings experience in revolutionary
ways. By eliminating the traditional incentive structure that charges
consumers higher rates and giving consumers free access to credit
scores, E-LOAN provides a uniquely open, fair and honest process.
Protecting consumers' financial privacy is also a paramount concern,
leading E-LOAN to implement industry-leading privacy practices and
advocate strong consumer financial privacy protection laws. Consumers
have recognized E-LOAN for its pro-consumer values, trustworthiness
and respect for customers. Three independent studies conducted by
TRUSTe and The Ponemon Institute ranked E-LOAN as one of the Top 20
Most Trusted Companies for Privacy in America. In another independent
study conducted by The Customer Respect Group, E-LOAN received the
overall highest rating in the Online Customer Respect Study of North
America's largest financial services firms. Since it started its
operations, E-LOAN has originated over $32 billion in mortgage and
consumer loans.
E-LOAN is a wholly-owned subsidiary of Banco Popular North
America, a New York State-chartered bank, which in turn is a
wholly-owned subsidiary of Popular, Inc., a full service financial
services provider with operations in Puerto Rico, the United States,
the Caribbean and Latin America. E-LOAN deposit products are insured
with the FDIC through Banco Popular North America. To find out more
about E-LOAN and its products and services, visit http://www.eloan.com
or call 1-888-533-5333.
About Keynote
Keynote Systems (Nasdaq:KEYN) is the global leader in on-demand
test & measurement solutions for continuously improving the online
experience. As an independent and trusted third-party, Keynote
provides IT and marketing executives with an unbiased view into their
Internet services from around the world. For over a decade, Keynote
has been providing measurement data and testing capabilities that
allow companies to understand and improve their customers' online and
mobile experience. Keynote has four test and measurement businesses:
Web performance, mobile quality, streaming & VoIP, and customer
experience/UX. In addition, Keynote's industry analysis group called
Keynote Competitive Research publishes proprietary studies measuring
customer experience and service levels across a wide range of
industries.
Known as The Mobile and Internet Performance Authority(TM),
Keynote has a market-leading infrastructure of 2,400 measurement
computers and mobile devices in over 240 locations around the world.
Keynote also maintains one of the most representative panels of online
users consisting of 160,000 consumers. Keynote's on-demand,
hassle-free infrastructure allows businesses to access services they
need, when they need them to pinpoint and fix mobile quality and
Internet problems before they impact customers.
Keynote helps over 2,700 corporate customers become "the best of
the best" by helping them improve online business performance and
mobile communications quality. Keynote's customers represent top
Internet and mobile companies including American Express, BP,
Caterpillar, Dell, Disney, eBay, E*TRADE, Expedia, FedEx, Microsoft,
SonyEricsson, Sprint, T-Mobile, Verizon and Vodafone.
Keynote Systems, Inc. is headquartered in San Mateo, California
and can be reached at www.keynote.com or by phone in the U.S. at (650)
403-2400.
Keynote, The Internet Performance Authority, Perspective and
WebEffective are registered trademarks and The Mobile and Internet
Performance Authority and True Experience are trademarks of Keynote
Systems, Inc. Other trademarks are the property of their respective
owners. (C) 2007 Keynote Systems, Inc.
E-LOAN
Christie Young, 925-847-6217
christiey@eloan.com
Copyright Business Wire 2008
