Singer draws standing-room only crowd; Event marks single highest grossing
Hispanic act ever at venue
CHICAGO, Oct. 26 /PRNewswire/ -- Cardenas Marketing Network (CMN) announced
that its concert Saturday night, featuring salsa sensation Marc Anthony at
Miami's American Airlines Arena, drew a standing-room only crowd of 15,000 and
garnered gross box office receipts of $1.2 million, becoming the single
highest grossing Hispanic act ever at the renowned venue.
As a way to recognize this impressive achievement, American Airlines Arena
will be presenting Anthony with a special award after the artist helped bring
more than 125,000 fans at the arena through 10 shows during the last three
years. The combined shows generated a total gross of $9.3 million.
A fixture in the fast-growing Latin pop culture, Anthony's seemingly tireless
energy was confirmed yet again Saturday night, as the 41-year-old crooner
offered another electrifying performance during the two-hour star-studded
show. The New York native belted out some of his greatest hits including
"Hasta Ayer," "Hasta Que Te Conoci," and "Te Conozco Bien" in his usual
seductive, powerful voice.
One of the highlights of the evening included a surprise visit on-stage by
Miami Heat and NBA stars Dwyane Wade and Carlos Arroyo, who presented Anthony
with a personalized "# 1" Heat jersey. "You know Marc, this is usually my
house, but tonight, mi casa es tu casa," said the 2006 NBA Champion before a
thunder of applauses.
In a more romantic encounter, Anthony was joined by wife Jennifer Lopez as the
couple performed the popular ballad, "No Me Ames."
Saturday night's concert also marked CMN's second straight sold-out show
following Mexican ranchera artist Vicente Fernandez's Oct. 18 show at the
Allstate Arena in Chicago, where Marc Anthony is scheduled to perform early
next year. Details of that show will be announced soon.
Marc Anthony is one of the most influential Latino artists of this generation.
He is not only the biggest-selling salsa artist of all time but also a
talented and well-known actor. Marc Anthony first hit the music charts in 1993
with his debut album Otra Nota. It reached the #1 slot on Billboard's Top
Latin Albums chart followed by Todo A Su Tiempo (1995). He was later awarded
the Tropical Album Grammy in 1998 for Contra La Corriente (1997). In 2002, he
won the Billboard awards the "Top Latin Albums/Artist of the Year" and
"Tropical/Salsa Album of the Year - Male" for Libre (2001).
About CMN
Founded in 2003 by Henry Cardenas, CMN is one of the leading multicultural
event marketing and sponsorship agencies in the United States. Named to Event
Marketer's "It List" and Chief Marketer's "Promo 100" in 2009, CMN reaches
millions of consumers annually through its innovative marketing strategies and
unique image branding. With offices in Chicago and Miami and a staffing
infrastructure in the top 20 U.S. Hispanic markets, CMN provides management,
oversight and control to experience campaigns in any region of the country,
and has executed programs for major corporations including Anheuser-Busch,
Career Builder, MillerCoors, Wm. Wrigley Jr. Company, and American Airlines,
among others. For more information, please visit www.cmnevents.com.
SOURCE Cardenas Marketing Network
Diana Lopez of CMN Communications, +1-312-492-6424
