Prodigy to Spearhead Urban TV Campaign With Shopsansa.com, the Official Sansa
Online E-tail Store Powered by Sandisk
Campaign Will Cross Promote Prodigy's Highly Anticipated Album H.N.I.C. Part 2
NEW YORK, March 26 /PRNewswire/ -- Prodigy, one half of the hip-hop's
legendary platinum selling duo, Mobb Deep, has agreed to be the first Urban
artist to be featured in the Sansa advertising campaign for Sandisk's
ShopSansa.com online etail store. The television campaign will feature the
legendary hip hop artist's latest release H.N.I.C. Part 2 and cross promote
the exciting new Sansa FUZE. The television commercials featuring Prodigy and
promoting the ShopSansa.com store will be featured on MTV, BET, VH1 and many
other Comcast cable networks.
Prodigy, one of hip-hop's most prolific lyricists said, "I am excited to
be working with Sansa, a SanDisk creation and ShopSansa.com. The Sansa brand
is known for being a leader in digital entertainment and producing cutting
edge products. I am proud to be associated with ShopSansa.com." Peter Kuys,
Chairman of AAO Music adds, "Prodigy has a real connection to the Sansa
products and to ShopSansa.com. As an artist, providing music is a big part of
his life and is Prodigy's motivation and inspiration."
The new album, H.N.I.C. Part 2, returns "P" to the more edgy real life
street tales that have been Mobb Deep's signature for nearly a decade.
Alchemist and Havoc will produce a bulk of the album along with several other
hot up-n-coming producers. The album is being released by VOXONIC MUSIC & AAO
Music /Reality.
Check out the Prodigy spot here:
http://storage.rmsnetworks.com/marketing/aao/shopsensa_comingsoon_prodigy_rev4
.wmv (due to the length of this URL, please copy and paste into browser).
About AAO Music, Inc.
2004 marked the launch of a new music label named REALITY. REALITY was
born out of a concept that music can, and should be made, for the sake of
artistry and the love of music. Our concept cuts out much of the excessive
glitz, glamour and expense and brings to market great music from talented,
proven recording stars that is valued priced. REALITY artists are some of the
most influential and successful artists in the world. The REALITY label is
founded on the premise of a direct relationship between the artist and the
retail stores. This translates to more aggressive pricing, better in stock
positions and more artist meet & greets which ultimately benefit the music
buying customer.
About SanDisk Corporation: SanDisk Corporation, the inventor and world's
largest supplier of flash storage cards, is a global leader in flash memory --
from research, manufacturing and product design to consumer branding and
retail distribution. SanDisk's product portfolio includes flash memory cards
for mobile phones, digital cameras and camcorders, digital audio/video
players, USB flash drives for consumers and the enterprise, embedded memory
for mobile devices, and solid state drives for computers. SanDisk
(www.sandisk.com/corporate) is a Silicon Valley-based S&P 500 company, with
more than half its sales outside the United States. Visit SanDisk's site for
entertainment at www.ShopSansa.com
About Voxonic Inc.
The New York-based Voxonic Inc. has developed some of the most innovative
software since windows revolutionized the computer industry in the early
nineties. This exciting technology is able to convert any person's voice into
any known language in the world. The applications are endless streaming from
international business, politics, music, entertainment and the video game
industry.
SOURCE AAO Music, Inc.
Jackie O. Asare, 4Sight Media, +1-212-730-1177, jackieo@4sightmedia.com, for
AAO Music, Inc.; Shawn Fahy, AAO Music, +1-518-347-0520, shawn@aaomusic.com