New Pizza Tracker Polls Your Opinions
ANN ARBOR, Mich., Feb. 4 /PRNewswire-FirstCall/ -- Just as the largest,
simultaneous number of U.S. presidential primary elections are being held
across the country, Domino's Pizza (NYSE: DPZ) will be e-mailing one million
lucky customers an offer for a free pizza in the largest, synchronized e-mail
blast in the company's history.
A free medium, one-topping pizza online ordering offer will be e-mailed to
customers who opted-in to Domino's e-mail database as of Jan. 30, have never
placed an order online, and are in the delivery areas of the 1,329
participating Domino's stores.
"While America is expressing its opinion on who should be the next
president, Domino's is giving its customers the opportunity to order a free
pizza online, track its progress using our new Pizza Tracker and immediately
express their opinions on the service and quality of their Domino's
experience," said Patrick Doyle, president of Domino's USA. "We're obsessed
with great service. We measure performance. Now we can prove it every step of
the way."
Domino's Pizza Tracker allows customers to follow the progress of their
order online from the time they click the "Place Order" button until the
Domino's delivery expert is knocking on their door. Customers will see
confirmation of their order being received by the store; when it's being
prepared; when it's been placed in the oven; when it's been boxed and placed
in the Domino's HeatWave(TM) bag; and finally, when it's on its way for
delivery.
The free medium, one-topping e-mail offer will include a unique, one-time
use promotion code that will expire at midnight on Feb. 7. Domino's minimum
delivery requirement will be waived for customers using this promotion code.
Customers can sign up for "Hot E-mail Offers" at www.dominos.com.
About Domino's(R)
Founded in 1960, Domino's Pizza is the recognized world leader in pizza
delivery. Domino's is listed on the NYSE under the symbol "DPZ." Through its
primarily franchised system, Domino's operates a network of 8,510 franchised
and Company-owned stores in the United States and more than 55 countries. The
Domino's Pizza(R) brand, named a Megabrand by Advertising Age magazine, had
global retail sales of nearly $5.1 billion in 2006, comprised of $3.2 billion
domestically and nearly $1.9 billion internationally. During the third
quarter of 2007, the Domino's Pizza(R) brand had global retail sales of more
than $1.2 billion, comprised of approximately $725.7 million domestically and
approximately $510.7 million internationally. Domino's Pizza was named "Chain
of the Year" by Pizza Today magazine, the leading publication of the pizza
industry and is the "Official Pizza of NASCAR(R)." Customers can place orders
online in English and Spanish by visiting www.dominos.com or from a Web-
enabled cell phone by visiting mobile.dominos.com. More information on the
Company, in English and Spanish, can be found on the Web at
www.dominosbiz.com. Domino's Pizza: You Got 30 Minutes.
SOURCE Domino's Pizza
Media Relations, Stacey Bednarski, +1-734-930-3274,
stacey.bednarski@dominos.com
