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Metropolitan Choppers and Diet Pepsi to Unveil a Custom-Designed Motorcycle Commemorating...

Thu Dec 6, 2007 5:14pm EST
Metropolitan Choppers and Diet Pepsi to Unveil a Custom-Designed Motorcycle
Commemorating the 75th Anniversary of the NFL's Philadelphia Eagles

A New Eagle Form Takes Flight with a 75th Anniversary Philadelphia Eagles
Halftime Celebration 

WASHINGTON, Dec. 6 /PRNewswire-USNewswire/ --- Metropolitan Choppers has been
selected by Diet Pepsi to have the distinct honor to conceive and design a
custom-built Philadelphia Eagles motorcycle to be unveiled on December 30th as
the Philadelphia Eagles play the Buffalo Bills. This bike commemorates the 75
years of the franchise and, as the season comes to a close; one lucky fan will
be presented with the custom motorcycle - the grand prize in a Diet Pepsi
consumer sweepstakes contest across the Mid-Atlantic region. "Our goal is to
artistically convey the raw emotion and power of the players and their fans in
celebration of the 75 years that they have supported one another," said 'Big'
Dan Kessinger, the designer and chief creator of Metropolitan Choppers' custom
builds.

In collaboration with Diet Pepsi and the Philadelphia Eagles, Metropolitan
Choppers was chosen from many custom-designers nationwide to conceptualize and
create a motorcycle that embodies the Philadelphia Eagles franchise and fans.
Richard Bloom, Field Marketing Manager for the Pepsi Bottling Group says,
"This collaboration gives us the opportunity to give tribute to the
Philadelphia Eagles and the 75 amazing years they have given to the fans of
Philadelphia."

"Over the past 75 years our fans have made this franchise what it is today. We
appreciate our partners at Pepsi finding another way to say thank you," said
Mark Donovan, Philadelphia Eagles Senior Vice President of Business
Operations. In this context, Metropolitan Choppers has created a design that
both the Philadelphia Eagles franchise and fans can be proud of. As Donald
Trump once raved, "Metropolitan Choppers is truly the Rolls Royce of
motorcycle builders." Metropolitan Choppers used this expertise to convey the
vibrant personality of dedicated Philadelphia Eagles fans and players.
Photographs of the chopper in progress can be found on the Philadelphia Eagles
website in the Pepsi Fanzone section at
http://www.philadelphiaeagles.com/fanzone/Arcade.html. 

About Metropolitan Choppers:

Metropolitan Choppers focus on each individual build - worked by hand, crafted
from the ground up - one bike at a time. Through precision and attention to
detail their custom builds are guaranteed to come to life and embody a unique
artistic vision and inspiration. For more information visit:
www.metropolitanchoppers.com. 

About Pepsi Bottling Group:
The Pepsi Bottling Group, Inc. is the world's largest manufacturer, seller and
distributor of Pepsi-Cola beverages with annual sales of nearly $13 billion.
With over 70,000 employees worldwide, PBG has operations in the U.S., Canada,
Mexico, Russia, Spain, Turkey and Greece. For more information, visit the
Company's website at www.pbg.com.

SOURCE  Metropolitan Choppers

Lisa Munns for Metropolitan Choppers, +1-202-342-0676,
lmunns@hmaassociates.com



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