World Mural Project Empowers Globe's Youth to Envision the Future
of Technology
SANTA CLARA, Calif.--(Business Wire)--
Intel Corporation celebrates a milestone anniversary today by
looking 40 years in the past and 40 years into the future. To
celebrate this milestone, Intel unveiled the World Mural Project, a
digital artwork that captures the vision of young people on how
computers will transform the globe over the next 40 years.
Since its founding in 1968, Intel has introduced countless
examples of technology innovation -- its crowning breakthrough being
the introduction of the microprocessor. Commonly referred to as the
"brain" of a computer, the microprocessor has led to unimagined
advances in entertainment, education and business productivity.
"Intel has a 40-year history of serial technology breakthroughs
and innovation," said Intel CEO and President Paul Otellini. "When we
introduced the microprocessor no one could have predicted that the
market for PCs would be greater than 350 million units a year. Over
the next 40 years Intel technology will be at the heart of
breakthroughs that solve the big problems of health and environment.
For Intel this is just the beginning of its journey."
The World Mural Project, unveiling on the day of the anniversary,
is a Web-based digital art piece that includes visual and written
contents from the Intel Computer Clubhouse Network - a worldwide
after-school community-based technology learning program that enables
youth in underserved communities to acquire skills necessary for
personal and professional success. Working closely with about 300
Intel volunteers at 70 Clubhouses around the world, more than 500
young people in 21 countries submitted graphic design "tiles" that
were incorporated into an overall mural design. The project weaves
together the individual submissions into one expansive and exciting
digital mural that speaks to the youth's creativity and passion about
technology.
The World Mural Project exemplifies how computers can provide
youth in underserved communities with powerful tools to express
themselves creatively and connect with other communities globally. The
project is also one of the volunteer activities that support
Otellini's commitment to giving back a million volunteer hours in 2008
in commemoration of Intel's 40th anniversary. Intel employees have a
long history volunteering in local schools and communities through the
Intel Involved Program and raising matching grants from the Intel
Foundation for the organizations they volunteer.
Through this project, youth all around the globe are telling us
that they expect computers will continue to change the world in
positive ways for the next 40 years and beyond.
"As an industry, we have a responsibility to fulfill these
expectations," said Bruce Sewell, senior vice president for corporate
social responsibility at Intel. "By providing opportunities for young
people in underserved communities to learn technology literacy and
problem-solving skills, we hope to secure the next generation of
innovators, thought leaders and role models."
Intel engaged renowned digital muralist Favianna Rodriguez to
oversee the creative process and provide guidance to the project.
Common themes represented in the mural include the trend toward
smaller, more mobile computing, green technology that improves our
environment, more responsive technology in health care and education,
and virtual travel.
Intel researchers are already working on a number of technology
areas that are similar with what some of the youth envisioned. The
company will continue focusing in new areas where the company believes
the application of highly integrated Intel(R) architecture will create
a better future for the world, including energy-efficient, affordable
mobile Internet devices, high-performance visual computing solutions,
and low-cost PCs designed to meet the needs of first-time computer
users in emerging markets.
Intel's global presence now spans 60 countries and about 500
offices and facilities, with 80 percent of revenue coming from outside
the United States. The Intel family includes approximately 85,000
employees globally who help earn the company top spots on lists such
as Fortune's Most Admired Companies, CRO Magazine's 100 Best Corporate
Citizens and the Dow Jones Sustainability Index.(1)
For a full media version of this release including photos, videos,
related blogs and other information, visit
www.intel.com/pressroom/archive/releases/20080717corp_sm.htm
Intel (NASDAQ:INTC), the world leader in silicon innovation,
develops technologies, products and initiatives to continually advance
how people work and live. Additional information about Intel is
available at www.intel.com/pressroom and blogs.intel.com.
Intel and the Intel logo are trademarks of Intel Corporation in
the United States and other countries.
* Other names and brands may be claimed as the property of others.
(1) http://www.intel.com/intel/finance/corp_social_resp.htm?iid=
intel_corp+rhc_recentdev (Due to its length, this URL may need to be
copied/pasted into your Internet browser's address field. Remove the
extra space if one exists.)
Intel Corporation
Agnes Kwan, 408-765-5714
agnes.ck.kwan@intel.com
Copyright Business Wire 2008
