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5Th Annual "Premios Juventud" Awards Show on Univision Rocks and "Saves the Planet"

Thu Jul 17, 2008 11:00pm EDT
RBD, Enrique Iglesias, Thalia, Pedro Fernandez, Tito El Bambino,
    Olga Tanon, Gloria Trevi, Tucanes de Tijuana, Akwid, Aventura,
   Alacranes Musical, Menudo, Belanova, Fonseca, Ivy Queen, Angel y
    Khriz, Luis Fonsi, Flex, and Wisin y Yandel Among Latin Music's
           Biggest Stars to Make Youth Awards Show a Success
MIAMI--(Business Wire)--
EMBARGOED UNTIL 2:00 A.M. ET/11:00 P.M. PT

   "Saving the planet" while putting on a dazzlingly entertaining
show were the dual objectives of the fifth edition of Univision's
"Premios Juventud" youth awards show presented LIVE from the
BankUnited Center at the University of Miami at 8 p.m. ET/PT (7 p.m.
Central).

   The only awards show on Spanish-language television that
celebrates the preferences of this country's young Hispanics, "Premios
Juventud 2008" gave awards in 29 unconventional categories of music,
sports, fashion, movies and pop culture. Among the night's biggest
winners were reggaeton super-duo Wisin y Yandel, with four statuettes
("CD to Die For," "My Favorite Video," "Favorite Urban Artist," and
this year's newest category "Best Ringtone"), with three awards each,
Dominican bachata group Aventura ("I Hear them Everywhere," "My
Favorite Concert," "Favorite Tropical Artist"), Puerto Rican superstar
Ricky Martin ("My Idol," "What a Hottie," "He's got Style"), and
singer/actress Jennifer Lopez ("She's got Style," "Girl of my Dreams,"
and together with husband Marc Anthony, "Paparazzi's Favorite
Target"). Other multiple winners include international pop sensation
RBD (with Jowell y Randy "Perfect Combination," "Most Wanted"), and
Mexican pop group Camila ("Best Ballad," "Favorite Pop Artist").

   In keeping with tradition, the show's opening was an elaborately
produced "mini-movie" that set the theme for the night. As doctors are
desperately trying to save an unseen patient, they remove cans and
other debris in an operation that seems to bring the patient back to
life. With vital signs back to normal, the "patient" is revealed to be
the planet Earth itself. Then, the doctors from the operating room
appeared live onstage, ripping off their surgical scrubs and facemasks
to reveal their identities as international pop group RBD, who then
launched into the show's energetic opening number. Stepping into their
other role as hosts of the show, they introduced their co-hosts,
wildly popular Univision novela stars Mayrin Villanueva and Eduardo
Santamarina.

   With cutting-edge production numbers a hallmark of "Premios
Juventud," this year's edition provided plenty of visual thrills and
surprises. Among the highlights were a fully decked-out disco set as
the backdrop for Tito el Bambino and Olga Tanon's electrifying number
"En la Disco;" a honky-tonk cantina set for the Tucanes de Tijuana and
Akwid number featuring the newly crowned 2008 Nuestra Belleza Latina,
Melissa Marty; a spectacular beach party/luau scene for Thalia's "Ten
Paciencia," complete with bonfire, Polynesian dancers, and even a
fire-eater, after which, as a complete surprise to her, Thalia was
presented with the "Premio Diva" award; and perhaps the most colorful
set piece of the night, a recreation of a typical urban "barrio"
neighborhood street scene that conveys the sights, sounds and rhythms
of today's Latin communities, featuring a stage-full of dancers
accompanying popular reggaetoneros Angel y Khriz.

   Perhaps the biggest surprise of the evening came as pop crooner
Enrique Iglesias finished his performance of the hit ballad "Lloro Por
Ti" and was joined onstage by the Dominican mega-group Aventura for
their first-ever number together.

   In what was one of the most emotionally charged segments of the
evening, Mexican singer and movie star Pedro Fernandez sang a medley
of some of his biggest hits, after which he was honored with a special
award honoring his outstanding career achievements.

   Following another "Premios Juventud" tradition, three scholarships
were presented to deserving Hispanic youths by Univision news anchor
Jorge Ramos (Academics), singer Luis Fonsi (Music), and soccer
superstar Claudio Reyna (Sports).

   Preceding the event, a star-studded environmentally-themed
"green-carpet" celebrity arrival show was kicked-off by Puerto Rican
reggaeton duo Alexis y Fido and Dominican bachata artist Toby Love.
Among the many Hispanic stars arriving to walk down the "Premios
Juventud" purple carpet were: Alacranes Musical, Marlene Favela, Olga
Tanon, Kate del Castillo, Pedro Fernandez, Ivy Queen, Flex, Thalia,
Fonseca, 2008 Nuestra Belleza Latina Melissa Marty, Paty Manterola,
Menudo, Lili Estefan, Luis Fonsi, Tito el Bambino, Pee Wee, Ana Maria
Canseco, Aventura, Maria del Portillo, and Wisin y Yandel, among
others. The celebrity arrivals portion of the show aired one hour
before the awards ceremony as a special titled "Noche de Estrellas"
(Night of Stars) hosted by Carlos Calderon, Lilia Luciano, and Rafael
Mercadante.

   All of the night's winners were chosen by enthusiastic fans voting
on Univision.com, the exclusive home of "Premios Juventud" online.

   Univision.com (keyword:
http://www.univision.com/content/channel.jhtml?chid=6061&schid=10416
Premios Juventud) features extensive post-show coverage of the
winners, including exclusive interviews, videos and behind-the-scenes
action! Fans are also visiting the website daily to vote for the best
outfits and hottest couples on the arrivals carpet. For the first time
ever, online users can access "Diary of a PJ Blogger," written by two
contest winners who share their firsthand experiences straight from
the awards show. For those fans on-the-go, Univision Movil offers a
dedicated "Premios Juventud" mobile portal with exclusive content that
can be accessed at anytime.

   To download photographs of the event, please visit
ftp.univision.net

   ID: premiosjuventud08; Password: univision

   Following is the complete list of "Premios Juventud 2008" winners:

   MUSIC CATEGORIES

   La Combinacion Perfecta (Perfect Combination)

   RBD y Jowell y Randy ("Inalcanzable")

   Que Rico Que Se Mueve (Best Moves)

   Chayanne

   Voz Del Momento (I Hear Them Everywhere)

   Aventura

   La Mas Pegajosa (Catchiest Tune)

   "Te Quiero" - Flex

   Me Muero Sin Ese CD (CD to Die For)

   "Los Extraterrestres" - Wisin y Yandel

   Mi Concierto Favorito (My Favorite Concert)

   Aventura (KOB Tour)

   Cancion Corta-venas (Best Ballad)

   "Todo Cambio" - Camila

   Mi Artista Regional Mexicano Favorito Es... (Favorite Regional
Mexican Artist)

   Alejandro Fernandez

   Mi Artista Rock Favorito Es... (Favorite Rock Star)

   Mana

   Mi Artista Pop Favorito Es... (Favorite Pop Artist)

   Camila

   Mi Artista Tropical Favorito Es... (Favorite Tropical Artist)

   Aventura

   Mi Artista Urbano Favorito Es... (Favorite Urban Artist)

   Wisin y Yandel

   Mi Video Favorito Es... (Favorite Video)

   "Sexy Movimiento" (Wisin y Yandel)

   Mi Ringtone (Favorite Ringtone)

   "Yo Te Quiero" - Wisin y Yandel

   FILM CATEGORIES

   Que Actorazo! (Can He Act or What?)

   Fernando Colunga ("Ladron Que Roba Ladron")

   Actriz Que Se Roba La Pantalla (She Steals the Show)

   Kate del Castillo ("Trade")

   Pelicula Mas Padre (Favorite Flick)

   "Ladron Que Roba Ladron"

   SPORTS CATEGORIES

   El Deportista De Alto Voltaje (Most Electrifying Guy Jock)

   Alex Rodriguez

   La Deportista De Alta Tension (Most Electrifying Girl Jock)

   Lorena Ochoa

   Me Pongo La Camiseta De... (I'm a Die Hard Fan of...)

   Los Yankees de Nueva York

   La Nueva Promesa (Rookie of the Year)

   Robinson Cano (Los Yankees de Nueva York)

   POP CULTURE CATEGORIES

   Mi Idolo Es... (My Idol Is...)

   Ricky Martin

   En La Mira Del Paparazi (Paparazzi's Favorite Target)

   Jennifer Lopez and Marc Anthony

   Torridos romances (Hot Couples)

   Jackie Guerrido y Don Omar

   El Mas Buscado (Most Wanted)

   RBD

   FASHION AND IMAGE CATEGORIES

   Quiero Vestir Como Ella (She's Got Style)

   Jennifer Lopez

   El De Mejor Estilo (He's Got Style)

   Ricky Martin

   Esta Buenisimo! (What a Hottie!)

   Ricky Martin

   Chica Que Me Quita El Sueno (Girl of my Dreams)

   Jennifer Lopez

   Univision Communications Inc. is the premier Spanish-language
media company in the United States. Its operations include Univision
Network, the most-watched Spanish-language broadcast television
network in the U.S. reaching 97% of U.S. Hispanic Households;
TeleFutura Network, a general-interest Spanish-language broadcast
television network, which was launched in 2002 and now reaches 85% of
U.S. Hispanic Households; Galavision, the country's leading
Spanish-language cable network; Univision Television Group, which owns
and operates 63 television stations in major U.S. Hispanic markets and
Puerto Rico; Univision Radio, the leading Spanish-language radio group
which owns and/or operates 70 radio stations in 16 of the top 25 U.S.
Hispanic markets and 5 stations in Puerto Rico; and Univision Online,
the premier Spanish-language Internet destination in the U.S. located
at http://www.univision.com Univision Communications also has a 50%
interest in TuTv, a joint venture formed to broadcast Televisa's pay
television channels in the U.S. Univision Communications has
television network operations in Miami and television and radio
stations and sales offices in major cities throughout the United
States.

   For more information, please visit www.univision.net.

Univision Network
Lara Migliassi, 305-640-3711
marketingcomm@univision.net

Copyright Business Wire 2008



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