LA's BEST Teams Up With American Chemistry Council to Educate Kids About the
Benefits of a Healthy Lifestyle and a Healthy Environment
New 'Go H2O!' Campaign Educates Kids on Recycling, Reuse and the Health
Benefits of Water
CARSON, Calif., Oct. 25 /PRNewswire/ -- Today, LA's BEST After School
Enrichment Program and the American Chemistry Council (ACC) announced a new
partnership to educate children and their families about the importance of
drinking water for a healthy living, and reducing waste by reusing and
recycling more plastics.
As part of the program, ACC will provide LA's BEST students with reusable
water bottles that they can use throughout the day, challenging children to
make a habit of carrying their water bottles and drinking more water instead
of sugary drinks.
"LA's BEST welcomes this partnership with the American Chemistry Council. Our
campaign encourages waste reduction through the use of reusable water bottles,
teaches children about recycling, and educates kids about the health benefits
of drinking water. This program will help create long lasting healthy habits
for the kids who participate in LA's BEST," said Carla Sanger, LA's BEST
President and CEO.
Ninety different LA's BEST school sites across Los Angeles are participating
in the "Go H2O" Campaign from November 2 through November 20. Each child will
be challenged to drink one bottle at the beginning of LA's BEST program each
afternoon. At the end of the campaign each participating LA's BEST program
will receive books and sports supplies from ACC.
"LA's BEST has helped 12,500 students focus on learning and we are very
pleased to work with them on this recycling and health-oriented partnership,"
said Steve Russell, vice president, plastics, of the American Chemistry
Council. "Learning to reduce, reuse and recycle is an important way all of us
can make a difference for the environment. We are excited to work with LA's
BEST to get kids involved early."
LA's BEST After School Enrichment Program is the latest partner to become part
of a statewide recycling awareness campaign, "Plastics. Too Valuable to Waste.
Recycle.(SM)," which has found success in a variety of areas. The campaign
began in 2008 when representatives from the California Department of Parks and
Recreation, ACC and Keep California Beautiful launched a beach recycling
program at State Parks sites in the Los Angeles and Central Coast areas. The
program soon spread to State Parks beaches in San Diego, Monterey, Santa Cruz,
the City of Brentwood and the City of Woodland. For more information, see
www.2valuable2waste.com.
LA's BEST -- Better Educated Students for Tomorrow -- is a nationally
recognized after school education, enrichment and recreation program serving
more than 28,000 children with the greatest needs and fewest resources
throughout the City of Los Angeles. LA's BEST After School Enrichment Program
provides a safe haven for children, ages 5 to 12, at 180 elementary school
sites each day during the critical hours after school -- at no cost to
parents. Established in 1988, LA's BEST is a partnership including the City of
Los Angeles, the Los Angeles Unified School District and the private sector.
The American Chemistry Council (ACC) represents the leading companies engaged
in the business of chemistry. ACC members apply the science of chemistry to
make innovative products and services that make people's lives better,
healthier and safer. ACC is committed to improved environmental, health and
safety performance through Responsible Care®, common sense advocacy designed
to address major public policy issues, and health and environmental research
and product testing. The business of chemistry is a $689 billion enterprise
and a key element of the nation's economy. It is one of the nation's largest
exporters, accounting for ten cents out of every dollar in U.S. exports.
Chemistry companies are among the largest investors in research and
development. Safety and security have always been primary concerns of ACC
members, and they have intensified their efforts, working closely with
government agencies to improve security and to defend against any threat to
the nation's critical infrastructure.
Media Contacts:
LA's BEST Zainab Ali, (949) 861-1308
American Chemistry Council Press Hotline, (866) 922-7165
SOURCE American Chemistry Council
Zainab Ali of LA's BEST, +1-949-861-1308; or American Chemistry Council Press
Hotline, 1-866-922-7165
