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Tribune Interactive Launches Branded Partner Channels on YouTube

Thu Nov 29, 2007 3:34pm EST

CHICAGO, Nov. 29 /PRNewswire-FirstCall/ -- Tribune Interactive, a divisionof Tribune Company (NYSE: TRB), today announced the launch of branded Channelson YouTube(TM), the leading online video community that allows people todiscover, watch and share originally created videos. The company will launchChannels for its newspapers and television stations.

Tribune Interactive's newspaper Channels, such ashttp://www.youtube.com/chicagotribune andhttp://www.youtube.com/orlandosentinel, feature timely local content,including the latest news coverage, sports commentary, arts and entertainmentnews, product demos and human-interest clips.

Tribune also created YouTube Channels for its television stations,including Chicago's WGN at http://www.youtube.com/wgn, LA's KTLA athttp://www.youtube.com/ktla and New York -based WPIX athttp://www.youtube.com/wpix. These Channels showcase popular news clips,celebrity interviews, feature stories and unique local video content.

"Our arrangement with YouTube underscores our efforts to leverage ouraward-winning content and make it more widely available to engage a new groupof consumers," said Tim Landon, president of Tribune Interactive.

"Working with Tribune Interactive provides our users with relevant localcontent and timely, reliable local news coverage in some of the largest mediamarkets in the U.S.," said Jordan Hoffner, head of Premium ContentPartnerships for YouTube. "We believe that this collaboration willsignificantly enhance the public's exposure to Tribune Interactive'shigh-quality programming."

About Tribune Interactive

Tribune Interactive, a subsidiary of Tribune Company, manages theinteractive operations of major daily newspapers such as the Los AngelesTimes, Chicago Tribune, Newsday and their associated websites, plus allaspects of Tribune's print and online classified advertising operations. Itsnational classified sites include Careerbuilder.com, Cars.com andApartments.com. With more than 50 websites overall, Tribune Interactive ranksamong the nation's leading news and information networks. The sites attractmore than 15 million unique visitors per month.

For more information:

Michael Dizon, communications manager

Tribune Interactive

312-222-3165

mdizon@tribune.comSOURCE Tribune InteractiveMichael Dizon, communications manager of Tribune Interactive, +1-312-222-3165,mdizon@tribune.com


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