READING, Pa., Oct. 10 /PRNewswire/ -- Shocktoberfest, Pennsylvania's Premier
Haunted Theme Park announces Tuesday their new iScareYou(TM) attractions for
the 2009 Halloween season.
Patrick Konopelski, Executive Producer of Shocktoberfest says, "The
iScareYou(TM) program is a logical extension of the Text2Scream(TM) technology
we debuted two years ago. It's fantastic because it engages our customers in a
way never done before in the entertainment industry. It puts control in the
hands of our customers via their Apple iPhone!"
Shocktoberfest visitors interact with animated props in ScareZones found
throughout the park via their Apple iPhone. The scare zones are set up where
customers least expect them and are designed so that once you've been scared,
you can join in on the fun and scare others.
One of the best ScareZones is found along the queue line of The Toxic Asylum
Haunted House. The line winds around a blind corner where an animatronic
zombie prop hides just out of sight. A press of the "Boo Button" on an Apple
iPhone sends lights flashing and the zombie into the air towards its victim.
"There's definitely an aspect of voyeurism here," says Konopelski, referring
to the power that the customers hold in their hands, adding, "to give a
customer the ability to scare the wits out of someone else through their cell
phone is almost magical."
The iScareYou(TM) system is powered by Aquicent Technology's proprietary
mobile technology platform. The system provides the end-user with a rich
graphical user interface, and it integrates with the automated computer
systems that run the Shocktoberfest attractions.
About Shocktoberfest
The 2009 season will mark their 15th year of operation. Shocktoberfest was
ranked the #1 Must-See Haunted Attraction in the USA for 2009 by Haunted
Attraction Magazine. The attractions feature Hollywood-style
computer-controlled special effects, and professional actors and set design.
Attractions include: The BioHazard Hayride, The Prison of the Dead, The Toxic
Asylum 3D Extreme, The Monster Midway, and Club Shock.
For more information on Shocktoberfest and to schedule a private
behind-the-screams tour, visit online at http://www.shocktoberfest.com
Apple iPhone is a trademark of Apple, Inc.
SOURCE Shocktoberfest
Patrick Konopelski, Shocktoberfest, +1-610-780-5526
