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Plus-Size Bras and Shapewear Help Women Look Elegant

Wed Oct 22, 2008 3:03am EDT
  DALLAS, TX, Oct 22 (MARKET WIRE) -- 
When Milan's fashion week opens with an Elena Miro spring/summer
plus-size collection, it leaves no doubt that women the world over are
not built like the barely-there models who usually grace the runway. In
fact, over 95 million people in the U.S. alone can't find their sizes in
regular stores. Looking great in the latest fashions starts well before
you don your new chiffon blouse or silky party dress -- it's what's
underneath that makes or breaks the look. HerRoom.com offers a wide
selection of plus-size bras, panties, shapewear and other beautiful
lingerie to show the generously-proportioned figure at its best.

    The average women's clothing size in the United States is 14, the size at
which "plus-sized" clothing begins, says the new SizeUSA survey, a
first-of-its-kind look at our measurements that has been taken since World
War II, and the U.S. World Fact Book says 30% of American adults need
plus-sizes. HerRoom.com's selection of plus-size bras and other lingerie
may be just what they're looking for to look great.

    "When women gain a little weight they often make the mistake of wearing
the same lingerie styles they wore when they were more petite," says
Tomima Edmark, Founder and President of HerRoom.com. "But those styles
don't offer the extra shaping and support the fuller figure needs. With
the right plus-size bras, panties and shapewear to lift and smooth,
bulges disappear and clothes drape elegantly."

    The Chantelle Hedona Molded Underwire Bra, a perfect choice in any
season, is virtually invisible -- even under T-shirts and sweaters. This
plus-size bra's molded cups give a round shape without adding size, and
the elegant embroidered accents offer extra support. This is Chantelle's
best selling seamless bra. It fits so many women so well, it's become the
standard for Chantelle fitters.

    To also smooth the area below the bust, and have the option to go
strapless, the Goddess Lace Longline Bra is a HerRoom customer favorite in
the plus-size bras department. Lightly boned in the cups and bodice, the
Goddess is beautiful enough for a bride. In fact, it's part of
HerRoom.com's bridal collection.

    To trim the waist, shape and lift the bottom, and smooth the tummy and
thighs, check out Body Wrap Long Leg Panties. Voted "Best Lower-body
Support" by Real Simple Magazine, this shaper is the perfect undergarment
for skirts, dresses & medium-weight pants.

    For more information on plus-size bras, shapers and other plus-size
lingerie that complements the full figure, visit HerRoom.com.

    Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=858967


Contact
Mary Anderson
626 793 4911
marya@expansionplus.com

Copyright 2008, Market Wire, All rights reserved.

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