Customized Solutions to Enhance Mobile Consumer Experience Worldwide with
Powerful Navigation and Location Based Applications
GENT, Belgium & SEOUL, Korea--(Business Wire)--
Tele Atlas, a leading global provider of digital maps and dynamic content for
navigation and location-based solutions, and Samsung Electronics, a leading
mobile phone provider, have announced an agreement under which Samsung will use
Tele Atlas maps for its GPS-enabled devices. Samsung will be able to provide the
ultimate mobile experience with Tele Atlas` suite of enhancement products
including more than 24 million points of interest (POIs), Voice Maps and visual
enhancements such as 3D Landmarks, 2D City Maps and Digital Elevation Models,
which give wireless navigation and local search application users maps that more
closely reflect their surroundings.
"As consumers seek more sophisticated GPS-enabled services from their devices,
it is increasingly crucial that handset manufacturers deliver solutions with
relevant local content that enriches the mobile experience," said Tele Atlas CEO
Bill Henry. "Our unique approach of combining validated community input with
state of the art map making technology to develop the highest quality maps,
paired with our innovative location content, will now empower millions more
smartphone users around the world."
"People want easy-to-use solutions, and the partnership with Tele Atlas will
allow us to provide our customers with exciting and valuable multimedia," said
Hyoungmoon No, Vice President of R&D Planning Team, Mobile Communications
Division, Samsung Electronics. "We will continue to provide people with
innovative functionality, style and usability."
Henry said the two companies will collaborate in the future to deliver rich
navigation and location solutions covering a wide range of products and regions.
Financial terms of the agreement were not disclosed.
About Tele Atlas
Tele Atlas delivers the digital maps and dynamic content that power many of the
world`s most essential navigation and location-based services (LBS). Through a
combination of its own products and partnerships, Tele Atlas offers map coverage
of more than 200 countries and territories worldwide. The company was founded in
1984 and has offices in 27 countries around the world. Today, Tele Atlas maps
are developed with the insight of a community of millions of GPS system users
worldwide, who are adding to the company`s unmatched network of sources to track
and validate changes in real time, and deliver the best digital maps and dynamic
content. For more information, visit www.teleatlas.com or
http://investors.tomtom.com/index.cfm. Tele Atlas is a subsidiary of TomTom N.V.
(AEX: TOM2).
About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in semiconductor,
telecommunication, digital media and digital convergence technologies with 2008
consolidated sales of US$96 billion. Employing approximately 164,600 people in
179 offices across 61 countries, the company consists of two business units:
Digital Media & Communications and Device Solutions. Recognized as one of the
fastest growing global brands, Samsung Electronics is a leading producer of
digital TVs, memory chips, mobile phones and TFT-LCDs. For more information,
please visit www.samsung.com
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Tele Atlas and the Tele Atlas logo are registered trademarks of Tele Atlas.
TELE ATLAS CONTACTS
Erin Delaney
Tele Atlas
+1 617 721 1923
erin.delaney@teleatlas.com
or
Sandra Van Hauwaert
Tele Atlas
+32(0)497 25 18 16
Sandra.VanHauwaert@teleatlas.com
or
FINANCIAL COMMUNITY CONTACT
Richard Piekaar
TomTom NV
+31 (0)20 7 575 119
richard.piekaar@tomtom.com
or
SAMSUNG CONTACT
Sophia Kim
Samsung Electronics
+82 31 301 277 1074
Sophia.kim@samsung.com
Copyright Business Wire 2009
