World's Largest Provider of Live Sports Streaming Introduces
Swarmcast For Sports, the First Satellite-to-Screen Solution for
Delivering and Monetizing Live and On-Demand Sports Online
MINNEAPOLIS--(Business Wire)--
Swarmcast, the leader in high-fidelity online video streaming,
today launched Swarmcast For Sports, the industry's first streaming
solution designed specially for delivering live sports online. Built
on Swarmcast's patented Autobahn Platform which creates a TV-like
experience for consumers, Swarmcast For Sports enables rights holders,
broadcasters and sports organizations to build profitable, scalable
and reliable Internet offerings. With a legacy of enabling the largest
sports content distributors in the world such as Major League Baseball
(MLB) and TV Tokyo to transform their online offerings into thriving
enterprises, Swarmcast is now the only provider capable of handling
each aspect of content delivery, from satellite capture to consumer
viewing.
In order to meet the global demand for online sports content,
rights holders and sports broadcasters need to build sustainable and
successful businesses around their online properties. Offering the
highest quality video experience is the foundation needed to attract
and grow global audiences and directly results in higher revenue for
both subscription and advertising models. Swarmcast For Sports
utilizes the company's revolutionary Autobahn Platform by delivering
the highest quality viewing experience possible by instantaneously
adapting to changing network conditions and ensuring that content is
being delivered at the highest bit rate available for viewing.
Additionally, Swarmcast For Sports offers a complete suite of
solutions designed specifically for the unique needs of the sporting
industry:
-- Rights Management: seamlessly adheres to league mandates,
geographical restrictions, local blackouts and conditional
access
-- Digital Rights Management (DRM): protects the copyrights of
content owners with integrated DRM and stream encryption
technologies
-- Reporting and Analytics: deeply integrated, real-time
reporting tools give content owners visibility into total
audience size, viewing time and other metrics
-- Satellite Downlink, Managed Hosting, Encoding, and Production:
working at every step in the production value chain, real-time
signal downlink, hosting, and encoding, enable a turnkey
production solution
-- Open Platform: Swarmcast For Sports supports Flash,
Silverlight, Windows Media and multiple CODECS such as H.264
"With our Swarmcast For Sports offering, we are enabling sporting
organizations around the world to dramatically accelerate their
revenue growth with their broadband video offerings," said Kelly C.
Egan, Senior Vice President of Business Development at Swarmcast.
"Swarmcast For Sports fills a massive need in the industry by
providing the technology and infrastructure to capture sports on the
playing field, package that content with a variety of monetization
tools and then seamlessly deliver to any broadband connected device.
Swarmcast For Sports elevates online sports to a completely new level,
strengthening the value propositions of content owners and connecting
consumers directly with the content and quality they demand."
About Swarmcast
Swarmcast builds profitable businesses for rights holders,
broadcasters, and media companies on the Internet. Our suite of
delivery services enables content distributors to deliver
high-fidelity Internet television to global viewing audiences, both
Live and On-Demand. Delivering full screen, high quality video that
sharpens to the best experience for each viewer without buffering or
stalling, Swarmcast works seamlessly with existing CDNs, with
ubiquitous rich media players, including Microsoft Silverlight and
Adobe Flash, and with best-of-breed content management systems.
Engaging global audiences for both live and on-demand content,
Swarmcast is redefining what is possible for Internet video for the
likes of Major League Baseball, and TV Tokyo.
For more information about the Autobahn Platform, please visit
http://www.swarmcast.com.
LEWIS PR
Michelle Homes, 415-992-4400
Swarmcast@LewisPR.com
Copyright Business Wire 2008
