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Yankee Group Expands Its Global Client Base

Mon Mar 24, 2008 8:30am EDT
Diversification Continues in Media and Entertainment, Financial
                 Services, and Communications Sectors
BOSTON--(Business Wire)--
Yankee Group today announced it has strengthened its global client
portfolio with a number of client acquisitions in the fourth quarter
of 2007. The additions included several major international brands in
Europe, the Middle East and North America in the media and
entertainment, financial services, and communications industries.

   Yankee Group's newest clients include Aepona, a supplier of
service network products and solutions to telecom operators worldwide;
Akamai Technologies, a global service provider for accelerating
content and applications online; Discover Financial Services, a credit
card issuer and electronic payment services company; ECtel, a provider
of integrated revenue management (IRM) solutions for wireline,
wireless, converged and next-generation operators; and ntl: Telewest
Business, a telecommunications and network provider to businesses,
public sector organizations and service providers in the United
Kingdom.

   "2007 proved to be an important year for Yankee Group," said Emily
Nagle Green, Yankee Group president and CEO. "During which, we placed
a global connectivity at the core of our research. The companies that
joined Yankee Group as clients in 2007 speak to the increasing
worldwide demand for insight on the impact of Anywhere connectivity on
business and social interactions."

   Yankee Group provides its global clients with analysis and data
through its Yankee Group Link(TM) Membership, which includes
proprietary content and data consisting of research reports, data
forecast, regulatory summaries and analyst access in the
telecommunications, software and business services, consumer
electronics and media and entertainment industries. With Yankee Group
Link, clients gain a better understanding of their market position as
well as insight about the technologies, business models and supply and
demand behavior that have a measurable impact on their business
sectors.

   NOTE TO EDITORS

   --  Christina Oh, Yankee Group public relations manager,
        617-598-7238, coh@yankeegroup.com

   YANKEE GROUP (www.yankeegroup.com)

   The people of Yankee Group are the global connectivity
experts(TM)--the leading source of insight and counsel for builders,
operators and users of connectivity solutions. For nearly 40 years,
Yankee Group has conducted primary research that charts the pace of
technology change and its effect on networks, consumers and
enterprises. Headquartered in Boston, Yankee Group has a global
presence including operations in North America, Europe, the Middle
East, Africa, Latin America and Asia-Pacific.

Yankee Group
Christina Oh, 617-598-7238
public relations manager
coh@yankeegroup.com

Copyright Business Wire 2008



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