Work.com Publishes Over 10,000 How-to Guides and Helps Businesses Find
Solutions to Current Economic Challenges
Covering timely topics like Coping with High Gas Prices to Interviewing
Prospective Employees, Work.com has become a leading online resource for a
business community grappling with shrinking budgets and mounting market
challenges.
SANTA MONICA, Calif., July 8 /PRNewswire/ -- Work.com
(http://www.work.com), a how-to site for businesses to find and share advice
on critical business topics, has achieved a major milestone, surpassing 10,000
how-to guides. The site now offers one of the broadest repositories of
original business how-to solutions anywhere on the web. Work.com was launched
in 2006 by Business.com (http://www.business.com), the Internet's leading
business-to-business search engine and directory.
(Logo: http://www.newscom.com/cgi-bin/prnh/20071113/CLTU067LOGO)
The guides on Work.com provide practical answers to the business
challenges posed by everything from new social media technology (Facebook
Basics for Your Business) to tough economic times (Small Business Microloans.)
Work.com has built a reputation as a trustworthy online resource for business
leaders and entrepreneurs looking for clear, concise business guidance. The
site has garnered over 1 million unique visitors by covering hot topics like
Learning Search Engine Optimization, Twitter for Business and Green Business
Travel.
"Think of something -- anything -- a business might need, and we almost
certainly have a Work.com guide to address that need," says Daniel Kehrer,
Editor of Work.com, who was recently recognized by the U.S. Small Business
Administration for his supervision of the site and named Small Business
Journalist of the Year for the Los Angeles region. "Tens of thousands of
businesses have come to rely on Work.com because we provide the creative
solutions they need to manage and grow their operations -- particularly in
today's challenging economic climate."
Work.com also allows members to write and publish their own how-to guides
in addition to creating a personal or business profile page. This can be a
cost-effective way to build both personal and business visibility online.
During times when professional development budgets may not allow for travel to
conferences or online marketing budgets may be shrinking, Work.com offers an
attractive option for businesses. In fact, over 1,000 Work.com members have
contributed guides in their areas of expertise.
"Work.com fills a real void online. Now businesses can get actionable
guidance on key topics from a trusted resource, 24 hours a day," says Anita
Campbell, CEO and Editor, Small Business Trends LLC and Work.com member. "The
site also offers members an effective platform to market themselves and drive
significant traffic to their own sites. Work.com is both a business resource
and a business opportunity."
Work.com offers a free weekly newsletter from editors with their finger on
the pulse of top business trends called WhatWorks. Every week, newsletter
subscribers get cost and time saving tips from links to guides like 60 Free
Web Development Tools & Resources for Entrepreneurs, Sample Business Plans and
Best Payroll Practices. To sign up and receive timely business advice in your
inbox, visit http://www.work.com/newsletter.asp
"Work.com guides are high quality and written by industry experts; that's
why many appear among top search results," says Kehrer. "Our site is a
completely unique business building tool that every entrepreneur in America
can now turn to particularly during these challenging times."
About Business.com
Business.com, a wholly owned subsidiary of R.H. Donnelley Corporation
(NYSE: RHD), is the leading business search engine, directory and
pay-per-click advertising network. The Business.com site helps business
decision makers quickly find whatever they need to manage and grow their
businesses, and the Business.com Network -- including premier partners
BusinessWeek, Hoovers, Financial Times, Internet.com, and more -- enables B2B
advertisers to reach qualified buyers wherever they are online. The company
also operates Work.com, a B2B community publishing platform featuring more
than 12,000 business how-to guides contributed by business experts.
Business.com was named to the 2006 Inc. 500 and 2007 BtoB Media Power 50, Los
Angeles Business Journal list of Best Places to Work and Deloitte Technology
Fast 500.
About Work.com
Work.com is a publishing platform for the business community that helps
business people share and promote their expertise online while enabling users
to find everything they need to know about starting and running a business.
Work.com currently has over 12,000 business how-to guides on topics ranging
from creating a business plan to search engine optimization, to starting a
pool hall or how to create a Facebook page for a business. Work.com launched
in October 2006 and is a sister site to Business.com
(http://www.business.com).
Sample of Work.com Guides
Coping with High Gas Prices
http://www.work.com/coping-with-high-gas-prices-50/
Marketing Your Business With A Blog
http://www.work.com/Marketing-Your-Business-With-a-Blog-768
Using iPhone as a Business Tool
http://www.work.com/Using-iPhone-as-a-Business-Tool-9350/
Twitter for Business
http://www.work.com/twitter-for-business-4020/
Facebook Basics for Your Business
http://www.work.com/facebook-basics-for-your-business-1998/
60 Free Web Development Tools & Resources for Entrepreneurs
http://www.work.com/60-free-web-development-tools--resources-for-
entrepreneurs-2102/
Guide to Green Business Travel
http://www.work.com/green-business-travel-10103/
Guide to Search Engine Optimization (SEO)
http://www.work.com/search-engine-optimization-seo-407/
Most Popular Work.com Guides
http://members.work.com/lb/MostPopular.do
Media Contact:
Dianne Molina
Senior Manager of Corporate Communications
310.586.4150
dmolina@business.com
SOURCE Business.com
Dianne Molina, Senior Manager of Corporate Communications of Business.com,
+1-310-586-4150, dmolina@business.com
