SEATTLE, WA, Sep 23 (MARKET WIRE) --
Yapta.com, Your Amazing Personal Travel Assistant, today announced a
marketing and content partnership with PriceProtectr.com, a leading
provider of online price protection for retail shoppers. The partnership
includes cross-promotion and an exchange of respective price tracking
widgets that provide the ability to track prices on purchased airline
tickets and purchased retail products, presenting consumers with
additional ways to leverage various price guarantee programs and save
money.
"In today's economy, shoppers are savvier than ever when it comes to their
purchases and rely on price guarantee programs to assure they're getting a
good deal," said Tom Romary, president and CEO of Yapta.com. "Partnering
with PriceProtectr will give Yapta's audience of savvy travelers the
opportunity to track the price of their retail purchases in addition to
their airfare. Meanwhile, shoppers that use PriceProtectr will have the
opportunity to track their airfare purchase and have Yapta alert them when
they're eligible for a travel credit from their airline. The partnership
is a natural fit for both of our audiences."
Yapta.com is the only travel shopping Website that delivers a unique
combination of price assurance and transparency to the majority of
travelers that buy their tickets directly from airline Websites. The site
tracks the airfare on specific flights and alerts travelers when the price
of those flights drop or fall within a desired spending limit. Yapta also
tracks the airfare on tickets that have already been purchased and alerts
travelers when they're eligible for airline travel credit per the
"guaranteed airfare" policies of most major U.S. airlines. Since the
launch of Yapta in May of 2007, Yapta has alerted travelers to nearly $70
million in airfare savings.
"Travel and retail account for the two largest segments of online spending
-- so partnering with Yapta will enable PriceProtectr to serve more
consumers that are looking to maximize the value of their dollar," said
James Wallace, CEO of PriceProtectr.com. "With the holiday shopping and
travel planning season upon us, consumers will find immediate value in
using PriceProtectr to track all of their purchases online and have the
peace of mind that they got the best deal possible."
Most large retail stores offer their customers a refund for the difference
in price if the item they purchased becomes available at a lower price
within a certain period of time. PriceProtectr.com tracks prices on items
from more than 140 retailers and alerts consumers if the price of a
specific item drops and provides detailed instructions on how to get a
refund from the retailer. The site also spotlights an item each day that
has reported the biggest price drop. To date, PriceProtectr.com has
alerted consumers to $1.3 million in retail savings.
About Yapta.com
Yapta.com was founded in January 2006 with the mission to help air
travelers receive the optimal value out of their online travel planning.
Yapta enables travelers to find their ideal flights, track airfare prices
and be alerted via email when fares drop or fall below a desired spending
limit. Bringing to light pro-consumer "guaranteed airfare" policies
offered by many airlines, Yapta also helps travelers obtain airline
travel credits when the price decreases on tickets that have already been
purchased. Yapta is used by hundreds of thousands of travelers and many
small businesses to not only save on airfare, but also to record personal
flight preferences, previous flight searches and mileage account
information that can be used to economize future travel planning. For
more information visit www.yapta.com, or to try the service, simply
forward your airline e-ticket confirmation email to flights@yapta.com.
About PriceProtectr.com
PriceProtectr.com, based in Silicon Valley and New York City, is a free,
easy service that tracks prices for consumers. Covering over 140 major
retailers, Price Protectr alerts users about low prices on what they want
to buy, and about how to get money back if a lower price becomes available
after the purchase. To date, PriceProtectr.com has monitored pricing on
more than $26 million in retail purchases for its members, alerting them
to more than $1.3 million in savings.
Contact:
Jeff Pecor
Yapta, Inc.
206-625-2301
Email Contact
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