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CEVA DSPs Cores and Embedded Technologies Power Leading Consumer Electronics Products...

Mon Jan 12, 2009 7:00am EST
CEVA DSPs Cores and Embedded Technologies Power Leading Consumer Electronics
Products at CES 2009
Broadcom, Lenovo, LG Electronics, Samsung, Sony Electronics and Sony Ericsson
Among Others, Displayed CEVA-powered(TM) Technologies at CES; CEVA-powered
Netbooks Demonstrated for the First Time

SAN JOSE, Calif., Jan. 12 /PRNewswire-FirstCall/ -- CEVA, Inc.
[(Nasdaq: CEVA); (LSE: CVA)], a leading licensor of silicon intellectual
property (SIP) platform solutions and DSP cores announced today that more than
35 companies demonstrated CEVA-powered solutions and products at CES 2009.
CEVA's technologies power a range of innovative applications on display at the
show including the first netbooks to utilize the company's DSP cores. Other
products that are enabled by CEVA include plasma and LCD TVs, wireless
handsets, home entertainment audio systems, home media servers, SSD Drives,
Blu-ray players, game consoles and Portable Multimedia Players (PMPs).
    (Logo:  http://www.newscom.com/cgi-bin/prnh/20051010/CEVALOGO)
    CEVA's customers and CEVA-powered OEMs at the show include; Aigo, Asus,
Atmel, Broadcom, Changhong, Control4, C&S Telecom, Freescale, Hauppauge,
Hisense, INDILINX, Intersil, Lenovo, LG Electronics, Marvell, Mindspeed, MSI,
NXP, Samsung, Sharp, Sony Electronics, Sony Ericsson, ST-NXP, Sunplus,
XStreamHD and Zoran.
    Industry-leading CEVA-powered products on display at the show include:

    -- Micro-Star International (MSI) Wind series netbooks with CEVA DSP for
       mobile broadband
    -- LG's X120 netbook with CEVA DSP for mobile broadband
    -- Lenovo's X200 notebook with CEVA DSP for mobile broadband
    -- LG's Prada-II phone powered by the CEVA DSP core. LG have numerous
       handsets utilizing CEVA DSPs for baseband processing
    -- Samsung Ultra Edition II and HSDPA phones with CEVA DSP technology
       inside. Samsung have numerous handsets powered by CEVA DSPs
    -- Sony Ericsson's W508 and C510 walkman and camera phones announced at
       CES. Sony Ericsson have numerous handsets utilizing CEVA DSP cores
    -- Sony's Playstation 3 powered by CEVA DSP core
    -- XStreamHD's home media server utilizing CEVA SATA technology for serial
       connectivity
    -- Changhong's LCD and Plasma TVs featuring CEVA DSP technology for audio
    -- Indilinx's SSD drives powered by CEVA SATA technology
    -- Intersil's D2Audio Digital Audio Engine family powered by CEVA DSP
       technology


    CEVA DSP cores and technologies have been licensed to more than 170
licensees and deployed in over 1 billion devices worldwide. End markets for
these products include wireless handsets, disk drives, DVD players, Digital
TVs, game consoles, digital cameras, portable multimedia players and more.
CEVA's extensive portfolio of DSP and multimedia IP enables lower power
consumption, lower cost, smaller die size and industry leading performance for
the design of SoCs. These advantages are instrumental in the adoption of
CEVA's technology by many of the world's leading semiconductor and consumer
electronics companies.
    About CEVA, Inc.
    Headquartered in San Jose, Calif., CEVA is a leading licensor of silicon
intellectual property (SIP) DSP Cores and platform solutions for the mobile
handset, consumer electronics and storage markets. CEVA's IP portfolio
includes comprehensive solutions for multimedia, audio, voice over packet
(VoP), Bluetooth and Serial ATA (SATA), and a wide range of programmable DSP
cores and subsystems with different price/performance metrics serving multiple
markets. In 2007, CEVA's IP was shipped in over 225 million devices. For more
information, visit http://www.ceva-dsp.com
SOURCE  CEVA, Inc.

Richard Kingston of CEVA, Inc., +1-408-514-2976,
richard.kingston@ceva-dsp.com; or Mike Sottak of Wired Island, Ltd.,
+1-408-876-4418, mike@wiredislandpr.com, for CEVA, Inc.



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