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Vincent Padois, head tutor at the Pierre and Marie Curie University who teaches robotics and is babysitting the Paris ICub, makes a demonstration with ICub robot, a ?hybrid embodied cognitive system for a humanoid robot" about 1 metre (3.2 feet) high, at the Pierre and Marie Curie University in Paris September 4, 2009. Six versions of ICub exist in laboratories across Europe, where scientists are painstakingly tweaking its electronic brain to make it capable of learning, just like a human child and hoping it will learn how to adapt its behaviour to changing circumstances, offering new insights into the development of human consciousness.   REUTERS/Philippe Wojazer

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    Armani opens store in virtual world's Second Life

    MILAN
    Wed Sep 26, 2007 9:25am EDT
    Fashion designer Giorgio Armani poses for photographers as he walks the red carpet at the entry of Valentino's fashion show in Rome July 7, 2007. REUTERS/Dario Pignatelli

    MILAN (Reuters) - Fashion designer Giorgio Armani has opened up shop in virtual world Second Life, with a store modeled on his flagship location in Milan, his company said in a statement on Wednesday.

    Technology

    The silver-haired Armani will send an avatar of himself to the celebrate the opening of the store.

    "Finally, I can really be in two places at once," the ever-busy stylist who launched a mobile phone on Monday, said in the statement.

    Second Life residents will be able to buy items virtually with Linden Dollars -- the currency of the virtual world -- or they can connect directly from there to his recently-launched online store at www.emporioarmani.com for non-virtual vestments.

    Armani, known worldwide for his elegant fashions for women, has already diversified into a range of other sectors, including home furnishings and hotels.

    He announced on Sunday a joint venture with Samsung Electronics for a sleek, black mobile phone and eventually other home electronics, including a liquid crystal display television designed with the South Korean firm.



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