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WPP CEO: It's a shame Microsoft-Yahoo talks failed

Fri May 9, 2008 8:49am EDT

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NEW YORK, May 9 (Reuters) - The advertising industry lost a potential balancing influence in the Web search market when deal talks between Microsoft Corp (MSFT.O) and Yahoo Inc (YHOO.O) broke down, the chief of ad services group WPP (WPP.L) said on Friday.

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"It was a shame ... that those negotiations failed. Maybe they'll come back again," WPP CEO Martin Sorrell said in an interview with cable



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