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Bravo eyes "hip" demo with new reality soap

Kimberly Nordyke and Nellie Andreeva
Thu Sep 11, 2008 2:26am EDT

LOS ANGELES (Hollywood Reporter) - Bravo, which found a successful franchise in "The Real Housewives of Orange County" and its spinoffs, is looking to the younger set for its next southern California-set project.

Television

The cable network is developing a docu-soap featuring "hip and stylish" 18- to 25-year-olds based in Orange County.

Bravo declined comment, but an online casting notice said the project will feature "young adults who are enjoying the south Orange County 'good life' and run with a busy social crowd," specifically in areas including Newport, Irvine and Corona del March

Potential cast members could be attending college, finding their first apartment, starting a new business, still living at home, moving in with a significant other or recently married or "living an alternative lifestyle."

Producers are hoping to find people who are opinionated, independent, energetic and have an "involved" relationship with their parents.

According to the online notice, Bravo hopes to start shooting in the fall.

Reuters/Hollywood Reporter
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