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Online network puts health front and center

Mon May 12, 2008 10:17pm EDT

LOS ANGELES (Hollywood Reporter) - NBC Universal said Monday that it is forming the Digital Health Network, a group of Web sites that will distribute health-focused videos produced by the network.

At launch, the network will consist of Healthline Networks and RightHealth, two outside sites, and YourTotalHealth.com, the health section on NBC Universal's iVillage property. The destinations will distribute health-related videos produced by NBC News, NBC Local Media and the company's Healthology.com.

In March, NBC Universal formed its Auto Network and invested $6 million in DriverTV, the centerpiece of that network, for a 35 percent stake. For the Health Network, though, NBC Universal is not investing in the outside sites; rather, it will partner with them for distribution.

Reuters/Hollywood Reporter


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