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Vincent Padois, head tutor at the Pierre and Marie Curie University who teaches robotics and is babysitting the Paris ICub, makes a demonstration with ICub robot, a ?hybrid embodied cognitive system for a humanoid robot" about 1 metre (3.2 feet) high, at the Pierre and Marie Curie University in Paris September 4, 2009. Six versions of ICub exist in laboratories across Europe, where scientists are painstakingly tweaking its electronic brain to make it capable of learning, just like a human child and hoping it will learn how to adapt its behaviour to changing circumstances, offering new insights into the development of human consciousness. REUTERS/Philippe Wojazer

Pictures of the year: Technology

A look at the year's best science and technology photos.   Slideshow 

    Time Inc. uses Quigo for online text ads

    NEW YORK
    Mon Jun 25, 2007 3:09pm EDT

    NEW YORK (Reuters) - Time magazine publisher Time Inc. said on Monday that it is using technology developed by online advertising company Quigo to provide text-based advertising on its magazines' Web sites.

    Technology

    Time, a unit of Time Warner Inc. will use Quigo's AdSonar technology on Web sites such as Time.com, CNNMoney.com and People.com, as well as on the Sports Illustrated and Southern Living Web sites.

    The exclusive agreement would put textual advertising in front of about 19 million unique monthly visitors, Time said. The company expects it to generate about $100 million in ad revenue during the first three years of the partnership.

    AdSonar would let advertisers place their ads on specific Web site pages, including pages featuring topics or keywords such as "mutual funds" or "health and science," the companies said in a statement.

    "Historically, have been sold by somebody else and placed on your site. Now we sell them," said Vivek Shah, digital publishing president at Time Inc.'s business and finance network.
    Technology


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