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China cuts surgery-based reality shows

Tue Aug 28, 2007 8:32pm EDT

By Jonathan Landreth

Television

BEIJING (Hollywood Reporter) - China's media regulators have banned reality TV shows that feature plastic surgery or sex-change operations, after some viewers complained they were "horrifying and sickening," local media reported Tuesday.

The State Administration of Radio, Film and Television (SARFT), in a document on its Web site dated August 23, called a halt to programs with such "indecent themes and bloody and explicit scenes."

One such show, modeled after the Fox show "The Swan," was called "Lovely Cinderella" in Chinese and kicked off the trend. It was followed with the July debut of "A New Date With Beauty."

"Cinderella" was broadcast by the satellite station run by the government of the province of Hunan in central China. In both shows, women were given multiple reconstructive surgeries in exchange for agreeing to unveil the results for the first time, even to themselves, in front of a television studio audience.

"Ongoing programs of this kind should be stopped immediately," SARFT said in its notice. "Any party that violates the rule will be punished."

The popularity of the programs comes as urban Chinese incomes rise and beauty products and other cosmetic options from around the world become more readily available to Chinese consumers.

One viewer of "Beauty," broadcast in South China's Guangdong Province, said she found the scenes to be "horrifying and sickening," the English-language China Daily reported.

Reuters/Hollywood Reporter



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