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Vincent Padois, head tutor at the Pierre and Marie Curie University who teaches robotics and is babysitting the Paris ICub, makes a demonstration with ICub robot, a ?hybrid embodied cognitive system for a humanoid robot" about 1 metre (3.2 feet) high, at the Pierre and Marie Curie University in Paris September 4, 2009. Six versions of ICub exist in laboratories across Europe, where scientists are painstakingly tweaking its electronic brain to make it capable of learning, just like a human child and hoping it will learn how to adapt its behaviour to changing circumstances, offering new insights into the development of human consciousness. REUTERS/Philippe Wojazer

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    Microsoft cuts Xbox prices in four Asian markets

    SAN FRANCISCO
    Tue Apr 29, 2008 3:58pm EDT
    A model poses with Microsoft's Xbox 360 game console in a file photo. Microsoft said on Tuesday it is cutting prices on the Xbox 360 in four Asian regions by as much as 20 percent in an effort to expand the audience for the video game console. REUTERS/Kiyoshi Ota

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    SAN FRANCISCO (Reuters) - Microsoft Corp (MSFT.O) said on Tuesday it is cutting prices on the Xbox 360 in four Asian regions by as much as 20 percent in an effort to expand the audience for the video game console.

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    The reductions will take effect this week in South Korea, Taiwan, Hong Kong and Singapore, Microsoft said.

    "This price drop is part of Microsoft's ongoing strategy to bring Xbox's high-definition gaming and entertainment experience to an even wider user base," Microsoft said in a statement.

    The price of the main Xbox 360 Premium model with a 20-gigabyte hard drive was cut nearly 20 percent in Singapore, 17 percent in Taiwan, nearly 11 percent in Hong Kong, and 5 percent in South Korea.

    The Xbox 360 competes against Sony Corp's (6758.T) PlayStation 3 and Nintendo Co Ltd's (7974.OS) Wii consoles.

    Last month, Microsoft slashed prices on the Xbox 360 in some European countries by up to 28 percent, in an effort to spur sales in a key battleground for the video-game industry.

    (Reporting by Scott Hillis, editing by Gerald E. McCormick)
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