Onion News Network goes global
LONDON (Hollywood Reporter) - The Onion News Network, an offshoot of the satirical newspaper the Onion, will be available to online viewers across the U.K., Europe and Asia following an exclusive deal Wednesday with digital distributor MyVideoRights.com.
The service is kicking off with the run-up to the November 4 election, with the deal partly fueled by what the partners call "the unprecedented interest that the U.K. and Europe have shown in the U.S. presidential election to date."
The Onion News Network, launched in March 2007, produces footage of current events, both real and imagined, and broadcasts 24/7. It parodies news networks such as CNN and ABC, with much of its humor stemming from interviews and news footage of current events.
MyVideoRights.com features only rights-cleared content and allows entertainment producers a way of monetizing video and enables digital publishers to acquire safe, clean advertiser-friendly media.
Reuters/Hollywood Reporter
