Disney Channel ratings out of this world

Mon Oct 15, 2007 10:53pm EDT
 
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LOS ANGELES (Hollywood Reporter) - Disney Channel has conjured up strong ratings for its original movie "Twitches Too" and the new series "Wizards of Waverly Place"

"Twitches" averaged 7 million viewers from 8-9:30 p.m. to become basic cable's most-watched telecast Friday, according to Nielsen Media Research. It also was TV's No. 1 program of the day among kids 6-11 (2.6 million) and tweens 9-14 (2.6 million). It stars Tia and Tamera Mowry ("Sister, Sister") as twin sisters who reunite on their 21st birthday to fight evil with their magic powers.

After the movie, "Wizards" held on to 5.9 million total viewers from 9:30-10 p.m., ranking as basic cable's second-most-watched program for the day. The audience included 2.4 million viewers in each of the kids 6-11 and tweens 9-14 demos, making it TV's No. 2 program among those viewers. The comedy follows three siblings training to be wizards.

Reuters/Hollywood Reporter

 

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