Barnes & Noble to sell online magazine subscriptions

NEW YORK (Reuters) - Barnes & Noble Inc, the world's largest bookseller, said on Tuesday it will sell digital and print magazine subscriptions though its online segment, BN.com.

The retailer said the site will sell subscriptions to more than 1,000 magazines at up to 90 percent off newsstand prices. More than 12,000 back issues of different magazines will also be available digitally, the company added.

In order to produce the digital content, the company said BN.com partnered with digital publishing company Zinio LLC. Last year, Zinio created a feature on BN.com offering users interactive book and magazine previews.

M2 Media Group will help fulfill print subscriptions, Barnes & Noble said.

Barnes & Noble shares rose 10 cents to $31.27 in late-afternoon trading on the New York Stock Exchange.

(Reporting by Justin Grant, editing by Richard Chang)