* New GPIF manager Eastspring uses value-based investment
* Eastspring tends toward mid-caps with long profit history
* Outside fund manager reckons Eastspring buys defensive
By Ayai Tomisawa
TOKYO, Sept 1 A new investment manager
responsible for a small chunk of the $1.2 trillion portfolio
held by Japan's giant public pension fund says it expects to buy
stocks in midsize companies that appear cheap relative to the
broader market and have decades of steady profits.
Appointed in April to manage 100.4 billion yen ($967
million) of the Government Pension Investment Fund's (GPIF) 20.8
trillion yen in Japanese equities, Eastspring Investments'
approach offers an insight into how the world's biggest
institutional investor's money will be used.
Eastspring, the Asia asset-management arm of UK-based
Prudential plc, seeks to beat major market indices by
finding "shares that are quite undervalued as a result of
investors' bias toward fear or pessimism," Chief Operating
Officer Shingo Sugiura told Reuters in an interview.
The tiny Singapore-based firm doesn't so much target
mid-caps as arrive at them through a value-based screening that
narrows down the investments to a number manageable for its five
portfolio managers, Sugiura said.
The portfolio managers look for stocks that are cheap
against the benchmarks in terms of price-to-book ratios,
price-to-earnings ratios and dividend yields.
"As a result, we ended up with midsize companies," Sugiura
said. "We pick up seemingly very, very cheap stocks and
thoroughly research their businesses."
It is the same method that Eastspring uses for the rest of
the 502.5 billion yen of Japanese equities it manages, Sugiura
Given its small staff, Eastspring narrows down the companies
it buys. The managers don't travel often to Japan, where Sugiura
is based, but executives of target companies often visit them in
Singapore, he said.
GPIF had surprised the asset-management industry this year
by dropping many Japanese managers while hiring more foreign
firms. It now has nine foreign and five Japanese active equity
Foreign managers oversaw 1.48 trillion yen, or 58 percent,
of GPIF's 2.56 trillion yen allocation to actively managed
domestic equities at the end of March, up from 1.40 trillion
yen, or 37 percent of a 3.73 trillion yen allocation a year
SHIFT TO EQUITIES
Under pressure from the government of Prime Minister Shinzo
Abe to shift money into higher-risk assets and out of
low-yielding Japanese government bonds, GPIF plans to boost the
weighting of domestic stocks to more than 20 percent from a
current 12 percent target, people with knowledge of the
allocation review told Reuters last month.
That indicates nearly $100 billion of new money into the
Tokyo stock market. Investors worldwide are closely watching
what happens to GPIF's portfolio because of its size and its
leading role among other big Japanese institutions.
Few GPIF managers will talk publicly about how they invest
the fund's money for fear of angering the giant, whose assets
are bigger than the Mexican economy.
Sugiura declined to name any of the roughly 40 shares his
firm owns or specify where it might put its slice of Japanese
But regulatory filings show Eastspring, with 11 trillion yen
of assets under management, owns just over 5 percent of
home-improvement store operator Komeri Co and apparel
maker Onward Holdings Co.
A fund manager not associated with GPIF, who asked not to be
named, listed examples of stocks that might fit the criteria of
being undervalued mid-caps with a long, stable profit history.
They included disposable diaper maker Unicharm Corp
, food and seasonings maker Ajinomoto Co, meat
processor NH Foods Ltd, brewer Asahi Group Holdings
, cosmetics firm Shiseido Co, car-parts makers
Denso Corp and Aisin Seiki Co, home-products
maker Kao Corp, pneumatic equipment maker SMC Corp
, electric-tool maker Makita Corp and
gas-appliance maker Rinnai Corp.
Eastspring probably excludes electronics companies "as they
heavily depend on economic cycles and silicon-price cycles,"
said the value-style fund manager.
He reckoned the firm looks for defensive stocks or those
with return on equity over 10 percent to weather out shocks like
the global financial crisis.
Eastspring says its "conservative value strategy"
outperformed the Topix 100 index by 9 percent over the past
three years and 12.1 percent over five years. Its "value
strategy" beat the FTSE Japan index by 14 percent over three
years and by 33 percent over five years.
Eastspring screens some 1,500 stocks with relatively big
market capitalization, looking to pick up those that look cheap
over 20 years of historical data.
Sugiura said Eastspring holds its investments for three
years on average, reshuffling 30-40 percent of the shares in its
portfolio a year.
The firm looks for companies with "sustainable minimum
profits," which can make money in bad times as well as good, he
(1 US dollar = 103.8100 Japanese yen)
(Additional reporting by Hideyuki Sano; Editing by William
Mallard and Simon Cameron-Moore)