Malbec: It's back in black for Cahors vintners

By Marcel Michelson

CAHORS, France (Reuters Life!) - The vintners of Cahors hope to get their "Black Wine" officially recognized as a separate category and regain some of its former glory.

They say their Malbec grape-based wine -- a popular local tipple whose history stretches back beyond the 14th century -- just doesn't fit into the white, red or rose description.

"We're undecided yet whether we ask for a new legal category for Black Wine with the European Union, or use it as an additional optional mention on the label," said Jeremy Arnaud, the marketing director for the UIVC Cahors wine association.

"We did try it out on the menus of several restaurants in this region and the response was very positive," he added.

Cahors, a town in southwestern France on the Lot River, is a well-known tourist destination and was a precious trading post during the Hundred Years' war from 1337 to 1453 which pit the Plantagenets of England against the Valois of central France.

Back then, Cahors wine was appreciated locally and as far away as England, and was known as the Black Wine because of the dark color given off by the Malbec grape.

The phylloxeria disaster in the 19th century hit many vineyards in the south of France and almost completely wiped out the Malbec vines. A severe frost in 1956 killed many more.

Later, the region faced competition from New World wines and European pressure to reduce production.