Live events agency inVNT announces deals with PepsiCo, Subway, Outdoor Advertising Association of America

Bucking industry-wide drop in live events, inVNT`s first-half 2009 revenues jump
50 percent over last year`s strong second half

Opens new offices in New York and Washington
NEW YORK & WASHINGTON--(Business Wire)--
inVNT, a live events agency, today announced deals with PepsiCo, Subway and the
Outdoor Advertising Association of America (OAAA), capping a strong first half
of the year with the launch of new offices strategically located in New York and
Washington, D.C. to serve corporate and trade association clients.

inVNT produces experiences that energize brands in the eyes of customers,
partners and employees. The company has grown rapidly since its creation in June
2008 despite an industry-wide drop in live events. inVNT`s revenues for the
first half of 2009 jumped 50 percent over last year`s strong second half.

inVNT`s creativity and event production expertise stem from the diverse
backgrounds of its employees, including Hollywood TV and movie production,
concert production for high-profile rock bands, and events for the President of
the United States.

"There`s just no substitute for face-to-face, personal interaction to build
relationships and close a deal," said Scott Cullather, inVNT`s managing partner.
"inVNT has been so successful so quickly because we create meetings, trade shows
and other live events that generate leads and strengthen business relationships
for our clients, including some of the best-known companies and trade
associations in America."

inVNT enables smart organizations to use live events during the current
recession to leap ahead of retrenching competitors.

* For Frito-Lay, a business unit of PepsiCo, inVNT produced the 2009 Frito-Lay
Leadership Meeting, using audience-polling technology to boost participation and
cutting-edge production technology to design and stage interactive presentations
for former Vice President Al Gore and alternative medicine guru Dr. Deepak
Chopra. inVNT also produced PepsiCo`s 2008 National Bottler Meeting, a three-day
event with 1,000 attendees where Pepsi introduced its new branding.
* For the Outdoor Advertising Association of America, inVNT produced its 2009
OBIE Awards, the top recognition event for the outdoor advertising industry.
* For Subway, inVNT is designing and producing the general session presentations
and awards program for next month`s Annual Franchisee Convention, which will
host 4,000 franchisees and vendors from around the world.

inVNT will mark the opening of its New York and Washington, D.C. offices with a
launch celebration in both locations on Tuesday, July 14, at 5:30 p.m. Dozens of
inVNT clients will attend or be featured in video presentations. Many will be
available to discuss their opinions on the value of live events in a tight
economy.

About inVNT

inVNT creates and executes live events, meetings, brand initiatives, product
launches, custom training programs and multi-media experiences for some of the
world`s best-known companies and trade associations. Working with corporate
clients such as PepsiCo, Merck and Subway and trade associations such as the
Outdoor Advertising Association of America (OAAA), the Society for Human
Resource Management (SHRM) and Edison Electric Institute (EEI), inVNT produces
experiences that energize brands in the eyes of customers, partners and
employees. inVNT`s offices are strategically located in New York City and
Washington, D.C. For more information visit www.invnt.com.

Matter Communications
John McElhenny, 617-620-9485
inVNT@matternow.com

Copyright Business Wire 2009